Lee Odden points to the latest MarketingSherpa report on search marketing and highlights a compelling stat.
There’s some pretty compelling data regarding outsourcing your SEO as well. For SEO, overall site traffic lift six months after optimization was:
Agency optimized 110% increase
In-house optimized 38% increase
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SEO 2.0 | Top 10 SEO Myths V2 Says:
March 4th, 2008 at 7:32 am
[...] profits. 2. “My in-house webmaster/web designer/programmer can do the SEO cheaper.” Most SEO professionals can get higher rankings faster because Search Engine Optimization and Marketing is complex, technical and has a steep learning [...]
Jayson Says:
January 19th, 2009 at 12:09 am
Pretty impressive stats – huge difference. I wonder if the difference is the same now…maybe a few in-house teams, over the years, have become incredible?