Marketing Pilgrim

In an effort to compete with Google Print, Amazon has announced Amazon Pages, which will allow people to “inexpensively” buy chapters from a book and read them online.

“Amazon Pages and Amazon Upgrade leverage Amazon’s existing Search Inside the Book technology to give customers unusual flexibility in how they buy and read books,” said CEO Jeff Bezos. “In collaboration with our publishing partners, we’re working hard to make the world’s books instantly accessible anytime and anywhere.”

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