Marketing Pilgrim

After talking with Yahoo, Microsoft and Google, former Alta Vista chief scientist, Andrei Broder, has decided to throw his hat in the ring with Yahoo.

He acknowledged talking with Google and Microsoft before accepting the Yahoo! position, but that he liked Yahoo’s ability to utilize both content and user information in improving search.

“I knew that whatever I would do would disappoint two-thirds of my friends,” Broder says.

Broder pioneered Alta Vista’s search efforts between 1999 and 2002 before joining IBM.

Hat-tip threadwatch.