Marketing Pilgrim

MarketingVox points to an interesting story about the French government’s use of Google Adwords.

As riots flare in Paris suburbs and elsewhere, France’s ruling party has been running a marketing campaign using Google AdWords sponsored links, writes CNET. Searches for “violence,” “riots,” “suburbs,” “burned cars” or “scum” point to a petition in support of French Interior Minister and party president Nicolas Sarkozy’s “zero tolerance policy” in response to the fiery confrontations between Muslim youths, mostly of North African extraction, and the French police.

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