AOL just announced a whole new line of AOL Mobile Search Services.
AOLÂ® Mobile Search Services improve todayâ€™s mobile lifestyle by â€˜right-sizingâ€™ the Internet for small mobile screens. The new services use transcoding and content analysis technologies from InfoGin Ltd. to automatically adapt search results and Web pages for browser-enabled mobile phones. AOL Mobile Search Services extend the ease and familiarity of desktop search to wireless devices to bring the Web to mobile usersâ€™ finger tips.
â€œWe are committed to providing people everywhere with easy access to the Webâ€™s full range of information services wherever they may goâ€? said Jim Riesenbach, senior vice president, AOL Search. â€œAOL Mobile Search services give consumers the power to search or shop for anything they need via Web-enabled cell phone, Smartphone or PDA.â€?
â€“ The Mobile AOLÂ® Search service gives users the ability to search the Web using any word or phrase, just as they would on the desktop. It lets users access all Web content, not just the WAP-enabled pages accessible through other mobile browsers. Search results are automatically formatted to the userâ€™s mobile screen size and links are clickable, making mobile search as actionable and useful as desktop search.
â€“ PinpointÂ® Shopping, AOL’s comparison shopping search service, gives users a fast and easy way to find and compare features and prices for millions of products from thousands of online merchants. With mobile Pinpoint Shopping, users can compare prices, products and merchant reputations on the fly before they buy, even if they are already in the store.
â€“ Mobile AOLÂ® Yellow Pages gives users the ability to not only search for local listings, but to take immediate action on their search results. With just one click, users can place a call to the local businesses they seek and instantly access a relevant MapQuestÂ® map with directions.