Marketing Pilgrim

The January ‘06 edition of Inc. magazine includes a list of challenges CEOs confess they’ll face in 2006.

No online edition yet, but here’s a taster…

“… they’re likely to find that they have two concerns: one, whether they need to launch a corporate blog to get their message out, and, two, what the blogosphere is saying about them.”

They also interview Go Daddy CEO, Bob Parsons about his experience with a company blog.

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