Search Firms Scramble to Hire From Advertising, Marketing Agencies
DM News looks at the hiring frenzy going on in the search marketing industry. It appears we’re all trying to recruit the very best talent.
Andy Beal, president/CEO of search marketing firm Fortune Interactive, Durham, NC, said he likes to hire employees from traditional public relations and marketing agencies because they “know how to handle large accounts. They know what to say, what the client is used to hearing, and they bring fresh ideas.”