Search Landscape Statistics

Monday, February 27th, 2006;
-- Andy Beal |

Here’s the most interesting stats pulled from SER’s coverage of “The Search Landscape” session at SES.

* 24% of clicks on Google go to AdWords.
* 20% of search conversions happen during first session, 33% occured 5-8 weeks later.
* Google driving 11.1% of shopping/classified traffic, Yahoo ~5%, MSNsesny2006

One Response to “Search Landscape Statistics”

  1. Loren Says:

    Andy,

    It’s SER, but thanks for thinking about SEJ :)

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