CPC Rates Climbed in 2005

Thursday, March 23rd, 2006;
-- Andy Beal |

New MarketingSherpa report shows average cost-per-clicks rose in 2005.

Google: up 24.8% from $1.29 to $1.61
Yahoo: up 30% from $1.03 to $1.34

Shopping search engines saw the highest jump, up 36.9%.

Via Nathan.

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One Response to “CPC Rates Climbed in 2005”

  1. Shimon Sandler Says:

    Every report I see that says keyword prices are climbing, i cringe. I know it’s inevitable with more people getting into search engine marketing, and every competitor trying to out-bid the next guy. Maybe we can collectively fight back:-)

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