Google Wi-Fi Deal Facing Absurd Criticism

eWeek reports that San Francisco Supervisor Jake McGoldrick, the ACLU and couple of other groups do not want the current Google/Earthlink free wi-fi deal to go ahead.

It seems they’re concerned that users will be asked to provide information that would allow Google to track who they are and where they.

As the Travelocity gnome would say…”Bullhonkery”.

Hello? Google is offering free wi-fi, that’s F.R.E.E, free, as in no cost. Let them collect the information. If users don’t want to give out their info, guess what, let them pay for wi-fi access!

Google Click Fraud Settlement a Raw Deal?

I’ve just received an interesting press release from Los Angeles law firm Kabateck Brown Kellner LLP. They’re clearly unhappy with the recent $90 million settlement and I’m guessing would like to encourage others to think the same way.

They obviously have their own motives, but I thought the release made some valid points, so here it is in full.

FOR IMMEDIATE RELEASE April 26, 2006

GOOGLE’S $90 MILLION ARKANSAS CLICK FRAUD SETTLEMENT
LEAVES LITTLE FOR VICTIMS

LOS ANGELES, CALIF. –Brian Kabateck, an attorney representing plaintiffs in a Federal Court “click fraud” class action pending against Google in California, says the $90 million preliminary settlement in an Arkansas case announced April 20 includes a $30 million windfall for the plaintiffs’ attorneys but provides only pennies in credits to Google click fraud victims. The most a victim can expect to receive is about a half a cent for every $1 lost to click fraud.

Microsoft Acquires Video Game Ad Network

If Google can get into Radio ads, Microsoft can get into video game ads. According to Reuters, MSFT plans to pay $200 million to $400 million for Massive Inc., a privately held company that places ads in video games.

Clients of Massive, which uses always-on Internet connections to place real-time ads in games, include Coca-Cola Co. , Honda Motor Co. Ltd. and other advertisers that are boosting spending for ads in video games.

The in-game ad industry is expected to grow to $3 billion by 2010. Neither side is confirming the deal, but I think it’s a great move by Microsoft who can combine this with their Xbox products.

As a search engine, given a choice between a radio ad network of in-game ads, I’d put my money on the video games.

New Survey Identifies Types of Blog Readers

ClickZ looks at a recent Blogads survey on the different types of people who read blogs.

American Express Embraces Citizen Media

Rubel reports that American Expres has launched a new promotion called 15 Second Clips that invites people to submit short ads about their lives (similar to the “My Life, My Card” ad you see on TV).

French President Hypes Up Quaero

The EE Times reports that President Jacques Chirac of France has announced a $2.5 billion injection into the newly launched French Agency for Industrial Innovation (AII). Part of that money will fund Quareo, the oh so super secret search engine that the French and Germans hope will do battle with Google.

As Basil Fawlty would say, “just don’t mention the war”. ;-)

Kontera Receives Funding from Sequoia Capital for ContentLink

Just the other day, I took a look at Kontera’s ContentLink ad solution, and then today I see they’ve received funding from the mighty Sequoia Capital – if any one from Sequoia is reading this, I know of some other great technology that you might want to invest in. :-)

…ContentLink, is based on contextual analysis software that looks to find relevant links in text using software that gets a sense of the meaning of words based on surrounding terms found on a Web page….ContentLink promises to find relevant keywords instantly on a publisher’s Web page and match them to ads presented as sponsored keyword links in the body of Web page text.