Marketing Pilgrim

PQ Media has released a study looking at the growth of advertising using blogs, podcasts and RSS.

Combined spending on blog, podcast and RSS advertising bolted 198.4% to $20.4 million in 2005, and is expected to grow another 144.9% to $49.8 million in 2006

Podcast advertising will see the largest growth…

…podcast advertising, nonexistent until 2004, is expected to be a larger market than blog advertising by 2010.

Via Adverblog.

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