Marketing Pilgrim

Jason Dowdell, and I, share a common interest, both ex-WebSourced and both starting over with new companies. Seems like neither of us can keep away from blogging either.

Jason sits down with a lawyer involved with the Google Click Fraud Lawsuit and gets some great info.

In a settlement class, such as the one which Google is attempting to enter into, the case is settled on behalf of the entire class. This means that everyone who fits the definition of a class member — whether aware or unaware of the pendency of the lawsuit or the settlement — is included and forever releases the defendant of any liability.

It’s scary to think that unless you opt-out of a class action lawsuit, you are automatically included.

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