Posted July 10, 2006 9:36 am by with 0 comments

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Andy Beal is no longer associated with Fortune Interactive. View Andy’s consulting services.

By now, you’ve likely heard of the great technology we have at Fortune Interactive. I know what you’re thinking – “SEMLogic, sure, it’s probably no more than a fancy excel macro” – but it’s so much more than that. In fact, we’ve just added new compononents to SEMLogic that allow us to accurately measure the strengths and weaknesses of any web site for any keyword on any search engine. You can view the press release here.

Before I get to the list of updates, I want to share with you a first look at a video demo of SEMLogic’s “SEMasphere” just one of the many interfaces we use to analyze your website and precisely optimize it for better search engine ranking.

So what else have we added to SEMLogic?

1. We’ve beefed-up our server capabilities which has made SEMLogic five times faster and more powerful. This results in us being able to dig deeper into our client’s competition and turn around reports in a handful of minutes.

2. We’ve added new report formats using FLASH-based polar-charts and scatter-plots. This allows SEMLogic to provide interactive reports and analysis using a multitude of reporting options.

screenshot of SEMLogic polar charting

3. We’ve added a new linking component. SEMLogic can now analyze the quanitity and quality of your competitor’s backlinks and allow us to measure which links are the most valuable and target those same link opportunities.

4. SEMLogic now includes a SWOT (strengths, weaknesses, opportunities and threats) analysis which allows us to compare our client’s web sites with multiple competing sites, in order to determine the precisely what needs optimizing, in order to achieve top search engine positioning.

Most importantly, SEMLogic’s new tools are working beyond our wildest hopes. Using a controlled environment, we had our best people optimize a web site using best practices and proven SEO techniques. We then went back and used SEMLogic to fine-tune and enhance further. The previously optimized pages saw a 75% increase in traffic from Google and an 80% increase in the number of words driving the overall traffic to the site!!!

If you’re company is ready to take it’s search engine optimization efforts to the next level, Fortune Interactive would be delighted to provide you with a customized demo of SEMLogic. If you have any questions, either visit the web site or drop me an email.