Yellow Pages Publisher Buys LocalLaunch SEM Firm

Friday, September 8th, 2006;
-- Andy Beal |

ClickZ’s reporting RH Donnelley Corporation, which publishes the yellow pages, has acquired the 40-person search marketing firm, LocalLaunch.

“We’re trying to provide a one stop shop for the small- and medium-[sized] businesses…online and off,” explained Sean Greene, VP digital strategy and business development at RH Donnelley.

If this is your “bag”, you’ll find extensive details in the Click article.

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