Marketing Pilgrim

Blogging-buddy, Jim Kukral, sent me a link to an interesting initiative - an honor pledge for bloggers.

With less and less transparency in the blogging community, it can be hard to know if your favorite blogger has “sold-out” or not. The Blog Honor Pledge, is designed to help bloggers make a statement, including:

What does Blog Honor mean? It means I have chosen to pledge to you the following:

1. I will endeavor to continue to bring you the highest quality content that I am capable of

2. I promise to attempt to disclose or clearly mark any content or advertisements or other monetization attempts that help me keep my blog operating

3. I pledge to never write “fake” blog content solely for the purpose of trying to generate revenue without complete and clear disclosure. With exception, my blog may exist for business purposes, therefore I use it to talk about products & services that relate to my business, thus assisting me in generating leads & sales for me indirectly

So, am I signing on? I would, if I could confirm I’d always bring you great content, without selling out. Maybe if Jim paid me some cash to join, I would - oh the irony.