Google Checkout Buying Market Share from PayPal

Friday, November 24th, 2006 by Andy Beal

Google Checkout Buying Market Share from PayPal

Google has deep pockets, and is certainly not afraid to use its war-chest of cash to take on PayPal. Hitwise reports Google Checkout’s $10 off $30 promotion (and the just announced $20 off $50) is helping the company to buy its way into the online payment processing market.

Its market share of visits was up 30% in the past four weeks (week ending 11/18/06 vs. week ending 10/21/06), and soon it should rank in the top 20 Google properties.

While PayPal gets 70% of its traffic from eBay, Google Checkout is casting a wider net with its partner network. Here’s where Google Checkout is getting its traffic from…

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2 comments on “Google Checkout Buying Market Share from PayPal”

Brett Smith Says:

November 26th, 2006 at 10:03 pm

I am sticking with PayPal for now… When I signed up with Google Checkout it did not look like I would get the money put directly into my account, it has a delay of a day or so. PayPal is instant and I like that! Wonder if Google will try to buy out PayPal.. Hmmm…
Andy Beal Says:

November 26th, 2006 at 10:10 pm

Yeah, there is a two-day delay, but free processing is hard to resist.

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