Marketing Pilgrim

CNET has various quotes from Marissa Mayer – taken from this week’s Web 2.0 Summit – that suggest Google’s working to speed up their services.

• They acquired YouTube, because videos posted faster than Google Video.
• They tested showing search users 30 results instead of the standard 10, and discovered the extra half-second it took for the pages to load, annoyed users.
• Finally, they put Google Maps “on a diet” and reduced the page size by 30%.

Internet users want to see results right away or they will leave the Web site, she said. Speed–the ability to interact with software and content, and see immediate results– is a key aspect of Web 2.0 applications, she said.

Look for cans of Google Red Bull in a store near you!

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