Images Explain Google Radio Ads
Tuesday, November 28th, 2006;
-- Andy Beal |
Donna Bogatin has screenshots from Google that show how it plans to serve Google Audio Ads.
Here’s one…
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November 28th, 2006 at 4:59 pm
[...] Andy Beal knows… (courtesy of Donna Bogatin). The process Google plans on using to serve contextually relevant radio ads is explained in a series of images that first appeared on the ZDNet blog. The three images explain how Google brings radio stations and advertisers together; how they deliver these ads; and their current radio footprint. [...]
November 29th, 2006 at 6:55 pm
There is absoltuely nothing new about what Google is doing here. This is nothing but the dMarc Broadcasting pitch repackaged/rebranded as Google. Radio advertisers have access to nothing new here. So far Google has not lived up to the hype, but I suspect there’s more to come. Let’s hope so. More about this in my blog post from earlier today.