Rand pointed to Adam Lasnik’s – yep Dr. Google himself – guide to avoiding duplicate content filters at Google. I know some of you are thinking at this point, “duplicate content is Google’s problem, not mine”, but Adam has some great advice.
One suggestion that caught my eye…
If you syndicate your content on other sites, make sure they include a link back to the original article on each syndicated article. Even with that, note that we’ll always show the (unblocked) version we think is most appropriate for users in each given search, which may or may not be the version you’d prefer.
Marketing Pilgrim’s content is syndicated in a few places, most notably Web Pro News. I’m often asked whether allowing other sites to syndicate blog posts results in duplicate content filters. I’ve never experienced it – MP’s content typically is favored in Google over the WPN version – and now I know why. Whenever someone asks if they can syndicate my content, I always insist on a link back to the post or site.