I’m with Pete Cashmore on this one. Popular video search engine, Blinkx, had launched a widget for blog owners and social networks (MySpace etc) that allows them to display relevant videos on their site.
Ok, so the videos are targeted, and the widget is not very intrusive, but where’s the benefit for me? Us? Bloggers?
I already have a number of widgets on Marketing Pilgrim – each already slowing down load times. In order to convince me to add another one, a widget needs to offer either:
- Some kind of revenue for me
- A strong value to my readers – so they’ll come back, tell others etc
I fail to see where Blinkx It meets either of these criteria. Anyone seeing a benefit, I’m missing?
UPDATE: Suranga from Blinkx stops by to let us know their plans for the new widget