Google, Apple and YouTube Named 2006 Top Brands



Online branding magazine Brandchannel.com asked 3,625 branding professionals and students to vote on “Which brand had the most impact on our lives in 2006?”.

Here are the top 5 global brands, based purely on impact of the brand:

  1. Google
  2. Apple
  3. YouTube
  4. Wikipedia
  5. Starbucks

The list order changes a little, when you look just at North America:

  1. Apple
  2. YouTube
  3. Google
  4. Starbucks
  5. Wikipedia

Curious about Europe?

  1. Ikea
  2. Skype
  3. Nokia
  4. Zara
  5. Adidas