http://www.marketingpilgrim.com/2007/02/yahoo-inks-mobile-advertising-deals-in-18-countries-intel-pepsi-sign-on.html Internet Marketing News Sat, 13 Mar 2010 08:49:39 -0500 http://wordpress.org/?v=2.9.1 hourly 1 http://www.marketingpilgrim.com/2007/02/yahoo-inks-mobile-advertising-deals-in-18-countries-intel-pepsi-sign-on.html/comment-page-1#comment-21985 kelvin newman Tue, 13 Feb 2007 12:32:39 +0000 http://www.marketingpilgrim.com/2007/02/yahoo-inks-mobile-advertising-deals-in-18-countries-intel-pepsi-sign-on.html#comment-21985 It's a difficult one with mobile search ads, because i think its the smaller local firms who have the most to gain rather than the bigger brand advertisers. It’s a difficult one with mobile search ads, because i think its the smaller local firms who have the most to gain rather than the bigger brand advertisers.

]]> http://www.marketingpilgrim.com/2007/02/yahoo-inks-mobile-advertising-deals-in-18-countries-intel-pepsi-sign-on.html/comment-page-1#comment-21981 Lee Gientke Tue, 13 Feb 2007 07:12:19 +0000 http://www.marketingpilgrim.com/2007/02/yahoo-inks-mobile-advertising-deals-in-18-countries-intel-pepsi-sign-on.html#comment-21981 I love Yahoo. They are the underdog in this search battle and who can't love 'em for that? I think they are doing lots of things right and aren't getting any love for it -- this is just one example. I think another is their support for RightMedia. That said, I'd just be really curious to see how the mobile ads work and if the major advertisors stick around. In any case, three cheers for Yahoo! I love Yahoo. They are the underdog in this search battle and who can’t love ‘em for that? I think they are doing lots of things right and aren’t getting any love for it — this is just one example. I think another is their support for RightMedia. That said, I’d just be really curious to see how the mobile ads work and if the major advertisors stick around. In any case, three cheers for Yahoo!

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