Marketing Pilgrim's "Search Marketing" Channel

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Yahoo’s Product Pipeline Reveals Feed Mashup Tool

The blogosphere is  buzzing this morning, with news that Yahoo has launched Yahoo Pipes. Instead of simply regurgitating what’s already out there, let me just help point you to the various reviews.

But first, what the heck is “Pipes”. Nial Kennedy provides the best explanation

Yahoo! Pipes lets any Yahoo! registered user enter a set of data inputs and filter their results. You might splice a feed of your latest bookmarks on del.icio.us with the latest posts from your blog and your latest photographs posted to Flickr. You might automatically translate your favorite news sources to your native language, or only receive the 1 out of 20 news stories from your local paper that reference your town or local schools. A traditional web feed lets you select your news from a set menu, while tools like Yahoo! Pipes let you build your own dish with only the ingredients you care about.

Other reviews: