Comments on: Answering Four Tough Questions on the Convergence of Search and Social Media Marketing http://www.marketingpilgrim.com/2007/03/answering-four-tough-questions-on-the-convergence-of-search-and-social-media-marketing.html Internet Marketing News Fri, 10 Feb 2012 17:00:40 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Nick http://www.marketingpilgrim.com/2007/03/answering-four-tough-questions-on-the-convergence-of-search-and-social-media-marketing.html/comment-page-1#comment-23084 Nick Fri, 16 Mar 2007 04:39:07 +0000 http://www.marketingpilgrim.com/2007/03/answering-four-tough-questions-on-the-convergence-of-search-and-social-media-marketing.html#comment-23084 Another good method to increase traffic and site visibility is to use free advertising and link exchanges. A lot of bloggers nowadays are so amped up on 'Social Media Optimization' and ‘viral marketing’ that they forget about this simple and efficient method. Why not go back to what the original SEO's used back in the day? I have used a couple of these since I have been blogging and found that they bring in a good amount of traffic without requiring much upkeep or money (always an added bonus). One of the better services that I have used is http://adgridwork.com because they allow content targeting and work with both Wordpress and Blogger. I’ve also dabbled with http://bla.st and found it to be a good directory as well. Hope these help. -Nick Another good method to increase traffic and site visibility is to use free advertising and link exchanges. A lot of bloggers nowadays are so amped up on ‘Social Media Optimization’ and ‘viral marketing’ that they forget about this simple and efficient method. Why not go back to what the original SEO’s used back in the day? I have used a couple of these since I have been blogging and found that they bring in a good amount of traffic without requiring much upkeep or money (always an added bonus). One of the better services that I have used is http://adgridwork.com because they allow content targeting and work with both WordPress and Blogger. I’ve also dabbled with http://bla.st and found it to be a good directory as well. Hope these help.

-Nick

]]> By: Web Strategy by Jeremiah » Those four questions I posed are getting a lot of traction http://www.marketingpilgrim.com/2007/03/answering-four-tough-questions-on-the-convergence-of-search-and-social-media-marketing.html/comment-page-1#comment-23074 Web Strategy by Jeremiah » Those four questions I posed are getting a lot of traction Thu, 15 Mar 2007 22:24:09 +0000 http://www.marketingpilgrim.com/2007/03/answering-four-tough-questions-on-the-convergence-of-search-and-social-media-marketing.html#comment-23074 [...] I asked four questions which has lead to a very healthy conversation: Andy Beal Responded from his blog [...] [...] I asked four questions which has lead to a very healthy conversation: Andy Beal Responded from his blog [...]

]]> By: 10,000 Marshmallows Daily Links 2007-03-15 - 10,000 Marshmallows - Marketing Accountability: How to eat 10,000 Marshmallows http://www.marketingpilgrim.com/2007/03/answering-four-tough-questions-on-the-convergence-of-search-and-social-media-marketing.html/comment-page-1#comment-23061 10,000 Marshmallows Daily Links 2007-03-15 - 10,000 Marshmallows - Marketing Accountability: How to eat 10,000 Marshmallows Thu, 15 Mar 2007 15:12:14 +0000 http://www.marketingpilgrim.com/2007/03/answering-four-tough-questions-on-the-convergence-of-search-and-social-media-marketing.html#comment-23061 [...] Marketing Pilgrim: Answering Four Tough Questions on the Convergence of Search and Social Media Marketing “If Social Media is an effective way to gain in SEO (as well as engage an audience), should we increase Social Media Program budgets and reduce SEO budgets?” [...] [...] Marketing Pilgrim: Answering Four Tough Questions on the Convergence of Search and Social Media Marketing “If Social Media is an effective way to gain in SEO (as well as engage an audience), should we increase Social Media Program budgets and reduce SEO budgets?” [...]

]]> By: Web Strategy by Jeremiah » I’ve Challenged the SEO Community, and they’ve responded http://www.marketingpilgrim.com/2007/03/answering-four-tough-questions-on-the-convergence-of-search-and-social-media-marketing.html/comment-page-1#comment-23056 Web Strategy by Jeremiah » I’ve Challenged the SEO Community, and they’ve responded Thu, 15 Mar 2007 13:50:18 +0000 http://www.marketingpilgrim.com/2007/03/answering-four-tough-questions-on-the-convergence-of-search-and-social-media-marketing.html#comment-23056 [...] The SEO community has responded Andy Beal has responded, I feel kind of bad by putting him out on a ledge for question 3, but he seemed to handle it ok. I’ve also seen that Daniel from Emergence Media has also responded, similar answers, but a different tone. Now if I can just get Calacanis to answer. [...] [...] The SEO community has responded Andy Beal has responded, I feel kind of bad by putting him out on a ledge for question 3, but he seemed to handle it ok. I’ve also seen that Daniel from Emergence Media has also responded, similar answers, but a different tone. Now if I can just get Calacanis to answer. [...]

]]> By: Answering Jeremiah Owyang on SEO and Social Media at Emergence Media http://www.marketingpilgrim.com/2007/03/answering-four-tough-questions-on-the-convergence-of-search-and-social-media-marketing.html/comment-page-1#comment-23050 Answering Jeremiah Owyang on SEO and Social Media at Emergence Media Thu, 15 Mar 2007 06:10:23 +0000 http://www.marketingpilgrim.com/2007/03/answering-four-tough-questions-on-the-convergence-of-search-and-social-media-marketing.html#comment-23050 [...] Jeremiah Owyang of PodTech has posted up four great questions on SEO and Social Media. Andy Beale who I’ve had the pleasure of meeting at SES San Jose 2007 and Natasha Robinson (who I met several times to discuss bars not SEO;) have answered the questions. So I guess, it is my turn. [...] [...] Jeremiah Owyang of PodTech has posted up four great questions on SEO and Social Media. Andy Beale who I’ve had the pleasure of meeting at SES San Jose 2007 and Natasha Robinson (who I met several times to discuss bars not SEO;) have answered the questions. So I guess, it is my turn. [...]

]]> By: Andy Beard http://www.marketingpilgrim.com/2007/03/answering-four-tough-questions-on-the-convergence-of-search-and-social-media-marketing.html/comment-page-1#comment-23039 Andy Beard Wed, 14 Mar 2007 22:29:03 +0000 http://www.marketingpilgrim.com/2007/03/answering-four-tough-questions-on-the-convergence-of-search-and-social-media-marketing.html#comment-23039 There seems to be one aspect of SMM that very few are exploring, and that is conversion. It is almost like thinking if you have a load of traffic hitting a site, some of it must stick - a numbers game. If you were having to pay for each one of those visitors from a particular source, I am sure a lot more attention to detail would be done with split testing the incoming traffic, and optimizing sites to convert specific traffic sources better. There seems to be one aspect of SMM that very few are exploring, and that is conversion.

It is almost like thinking if you have a load of traffic hitting a site, some of it must stick – a numbers game.

If you were having to pay for each one of those visitors from a particular source, I am sure a lot more attention to detail would be done with split testing the incoming traffic, and optimizing sites to convert specific traffic sources better.

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