Former Disney CEO Eisner Launches Online Video Project

Tuesday, March 13th, 2007;
-- Andy Beal |

CNET is reporting former Disney chief, Michael Eisner, is involved with the launch of Vuguru, an independent studio for the production of online videos.

According to a statement from the new company, Vuguru aims to focus on “high-quality, story-driven content for the Internet” on a par with professional television and cinema productions.

Vuguru - anyone know the origin of the name, sounds like some kind of venereal disease - also plans to be platform agnostic, with content available for mobile and your living room.

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One Response to “Former Disney CEO Eisner Launches Online Video Project”

  1. graywolf Says:

    Kinda funny he resisted the internet when he was in charge of the house of mouse. In fact his failure to embrace technology made Bob Iger a favored successor.

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