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Google China Book Search Expands

Google is in China making headway, as reported here and in Search Engine Land in the last few days.

Get ready for even more progress: Google China is expanding the scope of its book search to include Chinese-language literature. From tomorrow’s/today’s (that pesky date line)

Google actually launched the China service in June 2006, but it only targeted English-language books and was tasked with first finding partners. Tsinghua University Publishing House and Juvenile and Children Publishing House became its first batch of partners for the program, and it was free to publishing houses, printing institutions and individual writers.

Baidu logoBaidu announced a book search feature two weeks ago. They weren’t specific, but it sounds like this service will be searching library catalogs—but no full text book searching at this point. Think they should get ready for competition to heat up?