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As Social Networking Rises, TV Watching Decreases

A new study from Marketing Evolution (commissioned by MySpace, Isobar & Carat) suggests social networking users between 14 and 40 years old are increasing their internet, email and instant messaging usage, while decreasing the amount of time they spend watching TV and playing video games.

Ok, which genius thought it would be a good idea to measure the habits of teenagers, and those approaching their mid-life crisis, in the same data set? How many 40 year olds do you know that play video games? (go ahead “out” them in the comments section). ;-)

  • http://onlinesaleschannels.wordpress.com/ BigSlick

    I’m not quite 40 (2 years shy SPAM PROTECTION 40-2 IS?) and I play on occassion … maybe 3 hours a week. Of course I’ve always been accused of bing child-like…wait…they say childish…that’s not the same at all!

  • http://www.alibiproductions.com Drew Stauffer

    i believe it. i had to buy a laptop just so i could watch tv again.

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  • http://adriennezurub.livejournal.com Adrienne Zurub

    I try to do both at the same time! Yet, I have a mission of promoting and marketing my forthcoming book, ‘Notes From the MotherShip~Naked Invisibles’ out September 9, 2007.

    Social Networking via the various sites is addicting!
    (to name a few..Ning, Bebo, Jaiku, MyBlogLog.com!, etc…)
    Adrienne Zurub
    http://adriennezurub.typepad.com

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