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Blogging Growth Stalling or Taking a Breather?



Business Week has pushed Technorati’s David Sifry to share more information about the state of the blogosphere and discovered that the future’s not quite as bright as we all thought.

Looking at the number of active blogs – those updated in the past 3 months – it’s clear that the blogosphere is, at best, taking a breather, or, at worst, peaking.

As you can see, there are just over 15 million “active” blogs, and it appears the growth is slowing down.

It’s far too early to make the statement that blogging has plateaued or peaked. For one thing, looking at the chart, you can still see growth. Sure, compared to previous months, it’s not as dramatic, but show many an industry that is able to keep up dramatic growth forever (ok, besides Google).

As BW suggests, blogging is not the only social media kid on the block these days. We have podcasting, video, social networks, etc., so it could well be that many people try blogs and decide they prefer a different platform.

What do you think? Is blogging peaking, slowing down, or just taking a breather?

Via

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  • http://andybeard.eu/ Andy Beard

    If they have less percentage of “niche aggregators” (splogs) in the index, that post on a regular basis, then growth might actually be the same

  • http://www.facebook.com/pages/YouGov-Surveys/28215144078 YouGov

    Quality is always better than quantity. I wonder what has happened since this, but reckon the peak was due to interest in ‘blogging’ as a new phenomenon dying down.