Comments on: Can We Measure Visitor Attention? http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html Internet Marketing News Fri, 10 Feb 2012 16:37:43 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Webmaster Money http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html/comment-page-1#comment-25034 Webmaster Money Tue, 24 Apr 2007 10:46:04 +0000 http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html#comment-25034 Nice Idea, it would be nice to see such measurement. But I think you can see in some statistics program atleast entry page and exit page and I also saw stats of user which pages he saw. This looks similar to this idea. I think that it could slow down the page with high volume of visits. Nice Idea, it would be nice to see such measurement. But I think you can see in some statistics program atleast entry page and exit page and I also saw stats of user which pages he saw. This looks similar to this idea.
I think that it could slow down the page with high volume of visits.

]]> By: Owen http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html/comment-page-1#comment-24942 Owen Sun, 22 Apr 2007 00:50:34 +0000 http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html#comment-24942 There's lies, darned lies .. and statistics. The problem (or not) with webstats is that they can be twisted in so many ways to prove something that it's hard to believe anything. "Time spent" usually means whatever is convenient at that time. There’s lies, darned lies .. and statistics.

The problem (or not) with webstats is that they can be twisted in so many ways to prove something that it’s hard to believe anything. “Time spent” usually means whatever is convenient at that time.

]]> By: Andy Beard http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html/comment-page-1#comment-24878 Andy Beard Fri, 20 Apr 2007 09:34:06 +0000 http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html#comment-24878 They can actually measure attention. Javascript on a page afaik one registers what is happening on that page, and we have all seen the cool click tracking and mouse tracking that is possible. You can also track screen scrolling. Lots of things are possible, the question is whether they are actually doing it. They can actually measure attention.

Javascript on a page afaik one registers what is happening on that page, and we have all seen the cool click tracking and mouse tracking that is possible. You can also track screen scrolling.

Lots of things are possible, the question is whether they are actually doing it.

]]> By: rick gregory http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html/comment-page-1#comment-24871 rick gregory Fri, 20 Apr 2007 02:08:37 +0000 http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html#comment-24871 I know... hence my other suggestions. I think if we want to measure engagement we need to find a way to measure activity, not just whether the page is open or not. I know we can measure clicks... not sure about the time interval between clicks... that might tell a site owner something interesting esp if they combined it with user studies. The real wrench in this is, I think, the tabbed browsing issue you mention... the "I got distracted" stuff feels minor... tabbed browsing doesn't I know… hence my other suggestions. I think if we want to measure engagement we need to find a way to measure activity, not just whether the page is open or not. I know we can measure clicks… not sure about the time interval between clicks… that might tell a site owner something interesting esp if they combined it with user studies.

The real wrench in this is, I think, the tabbed browsing issue you mention… the “I got distracted” stuff feels minor… tabbed browsing doesn’t

]]> By: Jordan McCollum http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html/comment-page-1#comment-24867 Jordan McCollum Thu, 19 Apr 2007 23:49:04 +0000 http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html#comment-24867 The comScore visits definition isn't at issue; the undefined but unfortunately named "time spent" metric is what I'm questioning. The comScore visits definition isn’t at issue; the undefined but unfortunately named “time spent” metric is what I’m questioning.

]]> By: rick gregory http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html/comment-page-1#comment-24865 rick gregory Thu, 19 Apr 2007 23:29:54 +0000 http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html#comment-24865 This is the standard definition of a unique visit. The other way to do it is to count each visitor once per day (or some other long interval) which guards against the "I got distracted for a bit" issue. The other way, of course, is to measure activity on a page, i.e. to actually measure activity versus having time proxy for activity. This is the standard definition of a unique visit. The other way to do it is to count each visitor once per day (or some other long interval) which guards against the “I got distracted for a bit” issue.

The other way, of course, is to measure activity on a page, i.e. to actually measure activity versus having time proxy for activity.

]]> By: AnnaLaura Brown http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html/comment-page-1#comment-24864 AnnaLaura Brown Thu, 19 Apr 2007 23:20:03 +0000 http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html#comment-24864 I think this is a great idea but difficult to implement. I would love to know more about what my site visitors are doing and reading. I think this is a great idea but difficult to implement. I would love to know more about what my site visitors are doing and reading.

]]> By: Brian http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html/comment-page-1#comment-24863 Brian Thu, 19 Apr 2007 22:58:23 +0000 http://www.marketingpilgrim.com/2007/04/can-we-measure-visitor-attention.html#comment-24863 I agree. I think anything longer than 30 minutes on most sites is either a video site or a game site. I agree. I think anything longer than 30 minutes on most sites is either a video site or a game site.

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