Marketing Pilgrim

What can I say? There’s more news than there is time to come up with an opinion on all of it!

• cnet tells us that Americans aren’t sure how they feel about being constantly connected to the Internet (and television).
• AOL picks FeedBurner to handle its feeds (Don’t forget to optimize your feeds!)
• comScore, home of the new ‘visits’ metric of site popularity/visitor engagement, reports thatcookie-based visitor counting overestimates the size of website’s audiences. And not just a little: “Frequent cookie deletion by 3 out of 10 U.S. Internet users leads to overstatements in audience sizes by a factor as high as 2.5.”
• Rumors of Yahoo acquiring Rivals.com are flying at Search Engine Journal.

Don’t you just love Mondays?

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