Marketing Pilgrim's "Search Marketing" Channel

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Yahoo’s Alpha Offers Customized Search Results

I received an interesting email from our Yahoo friends in Australia. It appears that, as a result of a Hack Day project, they’ve created a customized search engine that allows you to select your own content options and offers a nifty interface.

It’s currently pulling results from Yahoo!7 (their Australian unit) and the customization is a little limited, but it has the potential to be Yahoo’s answer to Google Co-op.