Comments on: YouTube to Use Pre-Roll Ads?

By: LeadsByVideo.com

LeadsByVideo.com — Wed, 31 Oct 2007 23:21:06 +0000

[..]YouTube will only serve you ads at timed intervals. Ads will be highly targeted[..]

By: Rob

Rob — Mon, 28 May 2007 04:13:58 +0000

the online video world is crazy these days. i found this incredible site the other day, sandboxtv.com. its by far the hotest delivery system and interface i have seen on the web. they are really pushing the limits of flash with their custom player. i heard these guys are about to launch- we need more of these guys and less of youtube. check it out if you wanna see the next level-

By: This Week In SEO - 4/27/07 - TheVanBlog

This Week In SEO - 4/27/07 - TheVanBlog — Sat, 28 Apr 2007 01:30:57 +0000

[...] YouTube to Use Pre-Roll Ads? [...]

By: Mark Raratonga

Mark Raratonga — Wed, 25 Apr 2007 12:30:11 +0000

Youtube’s target market won’t vouch for it. Who’s going to wait half a minute to watch a music film clip?

By: Brian

Brian — Wed, 25 Apr 2007 02:59:40 +0000

Content is king.

If there’s an awesome video that my friends tell me about… I’ll sit through 30 seconds. If a blogger I respect links to a video and says… this one is worth watching, I will probably wait.

Like TV shows, this will truly start to filter the best content from the crap. People won’t want to watch the lame, random stuff anymore. Unless this will only apply to very popular and sponsored content (after all, all these partnerships with TV networks have to be going somewhere).

By: Bret Adams

Bret Adams — Wed, 25 Apr 2007 02:34:48 +0000

@Dan

Yea I agree, but I forecast a reduction in people watching the vids as well. Who is going to want to sit through 30 sec of ads to watch a girl booty dancing or a guy falling off the roof. Its not like theyre watching a replay of last nights episode of Lost…

By: Dan

Dan — Wed, 25 Apr 2007 01:06:05 +0000

Will ads stop people from posting videos there? I doubt it. It is free. Has all the tools you need. I think people would use embedded YouTube videos on their own sites less due to basically giving free ad space. On the YouTube site might be a different story.

By: Bret Adams

Bret Adams — Tue, 24 Apr 2007 23:36:19 +0000

I concur with the last paragraph of this post. Perhaps they should consider which videos to preroll. there are tons of videos on youtube less than 30 seconds, and watching an equal or greater amount of ads would be preposterous. But on longer content, I don’t feel it would be much of a strain. Any word on how these ads would be placed? In other words, would they be inserted server-side and on the fly (potentially allowing a work-around to skip the ads) or would there be some sort of protection assuring that the ads are “built-in” upon upload.

By: Jeremy Luebke

Jeremy Luebke — Tue, 24 Apr 2007 23:32:26 +0000

30 seconds is way to long for YouTube videos. Maybe 10-15 seconds might work, but not 30.

By: Dan

Dan — Tue, 24 Apr 2007 23:26:57 +0000

video sites are looking to somehow make some money. take a look at lulu.tv. their model is pretty interesting. They pay people each month for the # of plays their videos get. They did have a fee to be a part of it, but then they switched it to free for all.

By: Andy Beal

Andy Beal — Tue, 24 Apr 2007 23:22:25 +0000

If these previous reports are anything to go by, it doesn’t sound like 30 seconds of pre-roll will be warmly welcomed.

http://www.marketingpilgrim.com/2006/11/video-ads-annoying-yet-more-te chnology-arrives.html