Comments on: Ask: “It isn’t about beating Google, Microsoft or Yahoo!” http://www.marketingpilgrim.com/2007/05/ask-it-isnt-about-beating-google-microsoft-or-yahoo.html Internet Marketing News Fri, 10 Feb 2012 17:00:40 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: This Week In SEO - 5/25/07 - TheVanBlog http://www.marketingpilgrim.com/2007/05/ask-it-isnt-about-beating-google-microsoft-or-yahoo.html/comment-page-1#comment-26819 This Week In SEO - 5/25/07 - TheVanBlog Sat, 26 May 2007 01:36:00 +0000 http://www.marketingpilgrim.com/2007/05/ask-it-isnt-about-beating-google-microsoft-or-yahoo.html#comment-26819 [...] Ask: “It isn’t about beating Google, Microsoft or Yahoo!” [...] [...] Ask: “It isn’t about beating Google, Microsoft or Yahoo!” [...]

]]> By: Stephen Ward http://www.marketingpilgrim.com/2007/05/ask-it-isnt-about-beating-google-microsoft-or-yahoo.html/comment-page-1#comment-26748 Stephen Ward Fri, 25 May 2007 13:01:37 +0000 http://www.marketingpilgrim.com/2007/05/ask-it-isnt-about-beating-google-microsoft-or-yahoo.html#comment-26748 "It isn’t about beating Google, Microsoft or Yahoo!" Something about that statement doesn't sit right with me. If it isn't about beating out the competitors, then what's with the "we've got the most powerful algorithm" ads? If Ask isn't out to appear better than Google, Microsoft, and Yahoo, why is it trying to portray itself as such? “It isn’t about beating Google, Microsoft or Yahoo!”

Something about that statement doesn’t sit right with me. If it isn’t about beating out the competitors, then what’s with the “we’ve got the most powerful algorithm” ads? If Ask isn’t out to appear better than Google, Microsoft, and Yahoo, why is it trying to portray itself as such?

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