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By on May 9, 2007

Facebook Partners with Oodle for Classifieds

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I don’t know if I’ve mentioned this before, but Facebook is about the only social network I can stand. (Aw, you saw through me. This is a shill to get you to add me as a friend on Facebook—Jordan F McCollum.)

Okay, so there was some news that brought this on. Facebook has traditionally featured few advertisements. On my alma mater’s network, there was usually an ad running in the sidebar, called a “flyer,” often placed by a student. Now they’ve made it easier for students to sell things through their site by partnering with Oodle to provide classifieds. Oodle already featured the ability categorize classifieds by college, it seems like a partnership with Facebook, which was once exclusively for college & high school students, was quite natural.

I was curious about how they’d implement this: it’s a Facebook group. You can post and search for things for sale, jobs, cars, housing, etc. In placing ads, Facebook users have the option of restricting their classifieds to be viewed by Facebook users only, or opening them up to the entire Oodle network. You can also relist classifieds or auctions already listed elsewhere on the Internet by entering the URL.

Never heard of Oodle? Neither had I—but SEOmoz’s Web 2.0 Awards, released today, awarded Oodle second place in the Classifieds and Directories category—right behind craigslist. Meanwhile, Facebook earned first place in the Social Networking category. (Ahem. Did I mention that I, Jordan F. McCollum, am on Facebook? Jane? Rebecca? I’ll name a child after you!)

As far as I can tell, there’s no charge to list classified ads—and I just put my car up for sale.


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10 comments on “Facebook Partners with Oodle for Classifieds”

  1. Jason Schramm Says:

    May 9th, 2007 at 6:06 pm

    Now the question is whether I continue to develop Nexus Trade or not.

  2. Jason Schramm Says:

    May 9th, 2007 at 6:09 pm

    Actually, that facebook group is disappointing. This isn’t the killer app I was fearing.

  3. Jordan McCollum Says:

    May 9th, 2007 at 6:35 pm

    Killer app it is not, though it’s definitely better than what I was fearing.

  4. Andy Beal Says:

    May 9th, 2007 at 7:50 pm

    Not heard of Oodle? We have oodles of news on them! ;-) http://www.marketingpilgrim.com/?s=oodle

  5. Jordan McCollum Says:

    May 9th, 2007 at 7:53 pm

    hm.. I better work on my reading comprehension/recall then!

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    February 17th, 2008 at 9:38 pm

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