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More Rumors of eBay Purchasing Stumbleupon

Tech CEO’s are a tricky bunch. Whenever asked about deals or new products, their speech is littered with words such as “no plans” or “not currently.” That’s usually enough to send journalists packing or get bloggers talking (especially this one).

So when in April eBay CEO Meg Whitman dismissed the rumors they were acquiring Stumbleupon with the statement that eBay “had nothing on the docket right now,” that pretty much killed rumors.

Well, today those same rumors surface thanks to a report by the Wall Street Journal.

EBay Inc. is in advanced talks to acquire StumbleUpon Inc…according to people familiar with the matter…the potential price for a deal is in the range of $75 million, these people say. One of the people said that no final agreement has been reached and the talks could fall apart. An eBay spokesman said the company doesn’t comment on “rumors or speculation.”

So, will it happen this time, or shall I just meet you back here in a month for the next rumor report?


  1. [...] The eBay-StumbleUpon deals is apparently back on the front-burner, according to the Wall St. Journal. The price-tag is now $75-million, which is staggering given StumbleUpon raised $1.5-million last year. To be honest, I still don’t see the fit but I didn’t see how Paypal fit into eBay’s corporate strategy. In particular, I don’t understand the talk that eBay could somehow integrate StumbleUpon into Paypal to create a multi-feature application beyond voice and instant-messaging. For more, check out Mathew Ingram and Andy Beal. [...]

  2. [...] Rumors about eBay buying StumbleUpon – reported by Andy Beal of Marketing Pilgrim. [...]