Adam Lasnik Interview on Paid Links & Duplicate Content

Eric from Stone Temple Consulting has published a great interview with Adam Lasnik from Google discussing both paid links and duplicate content issues. Anytime Adam talks, I listen. He is honest and to the point unlike some from Google who prefer to say just enough to leave everyone wondering what is really going on.

Adam clears up much of the concern with the call for paid link reporting. As with any spam report, it’s not going to be used for direct action. Link reports are there to use as a benchmark when modifying the algorithm in an attempt to thwart similar spam actions.

Belgian Newspapers Wake-up to Reality, Allow Return to Google’s Index

It only took the Belgian newspaper industry 8 months to figure out that blocking Google from their content, is a pretty dumb move.

While the courts haven’t yet decided on whether they want back in to Google News, they are graciously allowing Google to index their newer content and send them visitors. How kind of them. ;-)

Yahoo Photos Closing, Flickr Taking Over

Michael Arrington has news that Yahoo will today announce the closure of Yahoo Photos, favoring Flickr, which they acquired in 2005.

While Yahoo Photos is the largest photo sharing site on the web, Flickr has better features, a better community and is growing at a faster rate, so the move made sense for Yahoo.

If you’re worried about being forced to transfer your Yahoo Photo account over to Flickr, fear not. Arrington reports that you’ll have some choices.

If you are a current Yahoo! Photos user, you will be given the option to export all your photos into Flickr (a one-click process) or you will be able to export to a few other services such as Photobucket, Snapfish, Kodak Gallery or Shutterfly. Most of these services have built special tools to transition users, Butterfield said. Users will also be able to download full sized original photos, or order CDs and prints at a discount to the normal price. “We have no interest in forcing anyone to switch to Flickr” Butterfield said. “We want happy users.”

YouTube Expands Advertising Partnership Program

Google’s YouTube has announced the expansion of their partnership program to include many popular video content creators. The move seeks to offer a way for popular videos to monetize their popularity, by sharing in some of the revenue YouTube collects from AdSense ads.

Participating user-partners will be treated as other content partners and will have the ability to control the monetization of the videos they create. Once they’ve selected a video to be monetized, we’ll place advertising adjacent to their content so participating user-partners can reap the rewards from their work.

Before you start fantasising about the hundreds of pennys you’ll surely make from that video fo Granny’s teeth falling out, you should know that the program is not open to all, just a select invited few.

How Not to Run a Campaign

The world of presidential Internet campaigns is new and largely uncharted. Unfortunately, some of the lessons will be learned the hard way—like Senator Barack Obama’s campaign learned this week.

It all started three years ago when an Obama fan, Joe Anthony, created a MySpace page for the then-candidate. The Senator’s presidential campaign team came across the profile and, with Joe’s cooperation, made it into the “unofficial” MySpace page for the campaign. The page amassed more than 160,000 friends, making Obama’s far and away the most popular of all the presidential candidates’ profiles.

But the site soon became unwieldy to maintain. Joe found maintaining it to be a large draw on his time, even though he’d given the campaign access to the page. He did what most Americans would do in the situation—ask for money. But not just a little money. According to the Wall Street Journal, he asked for $39,000 for the time and effort he’d put into the site over the years.

Did News Corp. Save MySpace?

Richard Rosenblatt, chairman-CEO of Demand Media and former CEO of Intermix, told AdAge that:

“MySpace was in an interesting stage of its development [when News Corp. acquired it],” he said. “It had a different type of capital structure and we weren’t able to make the type of investments for the infrastructure. Ultimately if we hadn’t sold to News Corp., MySpace wouldn’t be around today.”

Really? I think that it would certainly be different, but I would hope that MySpace could have found a way to monetize itself.

Then again, perhaps what Rosenblatt means is that without the major investment from News Corp., they wouldn’t have been able to strengthen the infrastructure and prepare for the 100+ million users today. I usually tend to focus on what MySpace is doing for News Corp., but I suppose that it probably goes both ways.

Guy Kawasaki Shares Blogging Advice

Just in case you’ve not seen Jennifer Jones’ interview with Guy Kawasaki, here it is. Guy shares his thoughts on what makes a great blog and what he’s trying to achieve with his own blogging efforts.

Now Guy is brave enough to admit his Technorati-vanity – claiming to keep track of everything that is said about him – so I’m expecting a comment from him, or I’ll be severely disappointed. ;-)