Marketing Pilgrim

Reading Reuters coverage of Yahoo Map’s addition of 34 new European countries, you’d think that Americans couldn’t drive in Europe without bumping into a cow or driving off a pier.

Besides guiding U.S. motorists around Europe for the first time, Yahoo said it also will feature more landmarks and other visual cues to help people find their way around neighborhoods.

How dare they, I know exactly how to drive around Europe.

1. Get in car.
2. Point car west.
3. Keep driving until you find German beer.
4. Stop.

If you need something more complex, then check out the new Yahoo Maps.

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