Comments on: Google Steps Up Efforts to Identify Paid Links http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html Internet Marketing News Mon, 22 Mar 2010 15:02:24 -0400 http://wordpress.org/?v=2.9.1 hourly 1 By: SIA TRAINING http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-67709 SIA TRAINING Sat, 14 Feb 2009 18:20:04 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-67709 Google wants webmasters to pay google adverts instead of paid directory link websites thats why its cracking down on the paid links Google wants webmasters to pay google adverts instead of paid directory link websites thats why its cracking down on the paid links

]]> By: Greg http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-67626 Greg Fri, 13 Feb 2009 04:02:28 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-67626 I think what Google is referring to here is the practice of selling link units through automated means such as link vault. Google has no interest in going after bloggers who make links to affiliate programs. Although I've seen quite a few people on Craigslist trying to buy links for as much as $35 dollars a month. I think what Google is referring to here is the practice of selling link units through automated means such as link vault. Google has no interest in going after bloggers who make links to affiliate programs. Although I’ve seen quite a few people on Craigslist trying to buy links for as much as $35 dollars a month.

]]> By: Dario http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27926 Dario Mon, 18 Jun 2007 17:17:57 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27926 I totally agree with you, Andy. It's their problem, not ours. They should fix the algo. I totally agree with you, Andy. It’s their problem, not ours. They should fix the algo.

]]> By: Halfdeck http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27853 Halfdeck Fri, 15 Jun 2007 15:38:13 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27853 "Halfdeck. How is that any different then what currently goes on in the brick and mortar retail sector!" It's not. What should make you wonder is why 90% of webmasters out there seems to believe that paid links will help them rank, when in fact paid links will guarantee that most of them will be squeezed off the first page. Are people that stupid? Or is greed turning people blind? I sell links, mind you. And I will keep on selling, but I'm not gonna try to justify it. I get paid and that's reason enough. "I actually think sites like PayPerPost and others are great for mom & pop shops. This gives them an affordable way to do what the big guys are doing" The big guys are spending $20,000+/month on paid links. The moms and pops are not in the same league. “Halfdeck. How is that any different then what currently goes on in the brick and mortar retail sector!”

It’s not. What should make you wonder is why 90% of webmasters out there seems to believe that paid links will help them rank, when in fact paid links will guarantee that most of them will be squeezed off the first page. Are people that stupid? Or is greed turning people blind?

I sell links, mind you. And I will keep on selling, but I’m not gonna try to justify it. I get paid and that’s reason enough.

“I actually think sites like PayPerPost and others are great for mom & pop shops. This gives them an affordable way to do what the big guys are doing”

The big guys are spending $20,000+/month on paid links. The moms and pops are not in the same league.

]]> By: Mark Barrera http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27825 Mark Barrera Thu, 14 Jun 2007 23:24:57 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27825 I actually think sites like PayPerPost and others are great for mom & pop shops. This gives them an affordable way to do what the big guys are doing but not getting penalized for doing. This is a reason Google needs to let paid link value continue as it has. I actually think sites like PayPerPost and others are great for mom & pop shops. This gives them an affordable way to do what the big guys are doing but not getting penalized for doing. This is a reason Google needs to let paid link value continue as it has.

]]> By: Brian Chappell http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27821 Brian Chappell Thu, 14 Jun 2007 22:26:37 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27821 Halfdeck. How is that any different then what currently goes on in the brick and mortar retail sector! The internet is profusely better for the mom and pops b/c there are a multitude of ways to generate traffic, and eventually sales. Halfdeck. How is that any different then what currently goes on in the brick and mortar retail sector! The internet is profusely better for the mom and pops b/c there are a multitude of ways to generate traffic, and eventually sales.

]]> By: Halfdeck http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27819 Halfdeck Thu, 14 Jun 2007 22:07:09 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27819 Andy, the fact of the matter is you don't need to buy Wordpress to get 1,000,000 links. Walmart's "sister" site ranking #1 in the UK for "car insurance" in a matter of weeks proved all it takes to rank for any term is loose corporate change. Lets just let all the big companies dominate the front page; screw the little guys - I mean who cares about people who don't have enough $$$ to pay for SEO services? Leave a few longtails for the moms and pops and they'll be perfectly happy, I'm sure. Andy, the fact of the matter is you don’t need to buy Wordpress to get 1,000,000 links. Walmart’s
“sister” site ranking #1 in the UK for “car insurance” in a matter of weeks proved all it takes to rank for any term is loose corporate change.

Lets just let all the big companies dominate the front page; screw the little guys – I mean who cares about people who don’t have enough $$$ to pay for SEO services? Leave a few longtails for the moms and pops and they’ll be perfectly happy, I’m sure.

]]> By: Glenn Gabe http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27818 Glenn Gabe Thu, 14 Jun 2007 20:39:19 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27818 Andy, I hear you...but that's not what I was referring to. I was merely saying that paid text links have been used several ways...some to manipulate Google's algo and other ways to simply try and get targeted traffic. I don't think the latter should be penalized. And regarding large companies leveraging their power to beat their competition, that's been going on since the dawn of commerce! You know, when Ug beat up Tor with this team of cavemen to make sure he could sell his dino repellant in front of the right cave. :) Andy, I hear you…but that’s not what I was referring to. I was merely saying that paid text links have been used several ways…some to manipulate Google’s algo and other ways to simply try and get targeted traffic. I don’t think the latter should be penalized.

And regarding large companies leveraging their power to beat their competition, that’s been going on since the dawn of commerce! You know, when Ug beat up Tor with this team of cavemen to make sure he could sell his dino repellant in front of the right cave. :)

]]> By: Andy Beard http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27816 Andy Beard Thu, 14 Jun 2007 19:52:39 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27816 Glenn, you are not looking at the big picture. Some corporate within the next 12 months could well be tempted to buy Wordpress.com for $100M and get themselves links from 1,000,000 blogs. The silly thing is, from a link buying perspective that would be a bargain especially for someone like Ebay or Amazon who could stick related products in all the tag pages. Glenn, you are not looking at the big picture.

Some corporate within the next 12 months could well be tempted to buy Wordpress.com for $100M and get themselves links from 1,000,000 blogs.

The silly thing is, from a link buying perspective that would be a bargain especially for someone like Ebay or Amazon who could stick related products in all the tag pages.

]]> By: Glenn Gabe http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27815 Glenn Gabe Thu, 14 Jun 2007 19:42:10 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27815 I think everyone agrees that using paid text links to gain search power isn't a good thing, but on the other hand, there are companies out there (some are my clients) that have used paid text links to generate targeted traffic. If paid text links are used to enhance your online business and not to tamper with Google's algorithm, then I think they are ok. Just my 2 cents. :-) I think everyone agrees that using paid text links to gain search power isn’t a good thing, but on the other hand, there are companies out there (some are my clients) that have used paid text links to generate targeted traffic. If paid text links are used to enhance your online business and not to tamper with Google’s algorithm, then I think they are ok.

Just my 2 cents. :-)

]]> By: Mark Barrera http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27801 Mark Barrera Thu, 14 Jun 2007 15:06:56 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27801 "I guess its getting too close for comfort." Yes, but again, the reason it is too close for comfort is because of the difficulty of determining the reasons/motivations for a paid link as Andy Beard suggested and knowing how Google will treat them. I think not knowing how/if/when Google penalizes you is what is causing a lot of discomfort as well. “I guess its getting too close for comfort.”

Yes, but again, the reason it is too close for comfort is because of the difficulty of determining the reasons/motivations for a paid link as Andy Beard suggested and knowing how Google will treat them.

I think not knowing how/if/when Google penalizes you is what is causing a lot of discomfort as well.

]]> By: Halfdeck http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27800 Halfdeck Thu, 14 Jun 2007 14:30:07 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27800 "The vast majority of the web do not buy links." And the vast majority of the web don't cloak, hide text, or employ doorway pages. But people don't have any qualms about Google going after those tactics. I wonder why? I guess its getting too close for comfort. “The vast majority of the web do not buy links.”

And the vast majority of the web don’t cloak, hide text, or employ doorway pages. But people don’t have any qualms about Google going after those tactics. I wonder why? I guess its getting too close for comfort.

]]> By: Brian Chappell http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27797 Brian Chappell Thu, 14 Jun 2007 13:47:32 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27797 Halfdeck, Keyword "chunk". The vast majority of the web do not buy links. Halfdeck,

Keyword “chunk”.

The vast majority of the web do not buy links.

]]> By: Halfdeck http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27796 Halfdeck Thu, 14 Jun 2007 13:39:16 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27796 "Surely paid links doesn’t effect that great of a chunk of the web" The site ranking 10th right now for "search engine optimization" would disagree with you. Paid links work like a charm and some of them are ridiculously easy to detect. “Surely paid links doesn’t effect that great of a chunk of the web”

The site ranking 10th right now for “search engine optimization” would disagree with you. Paid links work like a charm and some of them are ridiculously easy to detect.

]]> By: Webmaster Money http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27793 Webmaster Money Thu, 14 Jun 2007 10:40:45 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27793 It is nonsense. I have some paid links on my sites and you cannot say they are paid at all. It just looks like normal link exchange because they are related to the content. I also understand what they want to do but this way it will be hopefully impossible. It is nonsense. I have some paid links on my sites and you cannot say they are paid at all. It just looks like normal link exchange because they are related to the content.
I also understand what they want to do but this way it will be hopefully impossible.

]]> By: Andy Beard http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27779 Andy Beard Thu, 14 Jun 2007 02:54:50 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27779 There are so many variations that Matt has suggested are ok (e.g. paid "quality" directory links) but for some reason a quality review of a site on a blog for minimal compensation might be bad. Whilst it might be ok to think that Google have a right to defend their algorithm, they are in a monopoly position that they are extending by acquisition. Google over the checkout thing has shown that some companies hold sway over them, at least partially. Should Ebay be banned from Google Serps for Shopping.com and Epinions.com giving juice to Ebay.com (and possibly now SU as well), and should IMDB and Amazon also be banned? That is link buying on a corporate level. There are so many variations that Matt has suggested are ok (e.g. paid “quality” directory links) but for some reason a quality review of a site on a blog for minimal compensation might be bad.

Whilst it might be ok to think that Google have a right to defend their algorithm, they are in a monopoly position that they are extending by acquisition.

Google over the checkout thing has shown that some companies hold sway over them, at least partially.

Should Ebay be banned from Google Serps for Shopping.com and Epinions.com giving juice to Ebay.com (and possibly now SU as well), and should IMDB and Amazon also be banned?

That is link buying on a corporate level.

]]> By: Jordan McCollum http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27766 Jordan McCollum Wed, 13 Jun 2007 20:39:20 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27766 Oh, yeah, I totally agree with that. (That's what I meant when I said I was agreeing with Andy. And with you, too.) Oh, yeah, I totally agree with that. (That’s what I meant when I said I was agreeing with Andy. And with you, too.)

]]> By: Brian Chappell http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27765 Brian Chappell Wed, 13 Jun 2007 20:37:23 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27765 I agree Jordan, however, I think the real issue at hand is the way they are going about doing it, in which is wrong. Why have they never made a tool to report MFA sites? Why have they never made a tool to report hacked edu sites? Those are the questions I ask myself. The main goal IMO of them doing this is to increase the value of the co. B/c devalued links, could possibly increase adword spending b/c sites can no longer rank where they want via paid links. I agree Jordan, however, I think the real issue at hand is the way they are going about doing it, in which is wrong.

Why have they never made a tool to report MFA sites? Why have they never made a tool to report hacked edu sites? Those are the questions I ask myself.

The main goal IMO of them doing this is to increase the value of the co. B/c devalued links, could possibly increase adword spending b/c sites can no longer rank where they want via paid links.

]]> By: Jordan McCollum http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27764 Jordan McCollum Wed, 13 Jun 2007 20:20:33 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27764 I do think that you're dead on, Andy. It's a lot more complex than Google tends to make it out to be. I really don't think that Google's trying to police or legally (or morally) censure the Internet by discounting paid links. They're not going to arrest you or shoot you for having paid links. They're working on how to return "untampered" results for relevant queries. They're allowed to do that however they want. It's their search engine. Why is it that webmasters and some SEOs seem to think they can do whatever they want with their own business/clients to get ahead in Google but Google can't do whatever they want with their business to get ahead with relevant results? I do think that you’re dead on, Andy. It’s a lot more complex than Google tends to make it out to be.

I really don’t think that Google’s trying to police or legally (or morally) censure the Internet by discounting paid links. They’re not going to arrest you or shoot you for having paid links. They’re working on how to return “untampered” results for relevant queries. They’re allowed to do that however they want. It’s their search engine. Why is it that webmasters and some SEOs seem to think they can do whatever they want with their own business/clients to get ahead in Google but Google can’t do whatever they want with their business to get ahead with relevant results?

]]> By: Brian Chappell http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html/comment-page-1#comment-27760 Brian Chappell Wed, 13 Jun 2007 18:53:52 +0000 http://www.marketingpilgrim.com/2007/06/google-steps-up-efforts-to-identify-paid-links.html#comment-27760 .... sigh add this on the list as more reason to dislike google. They are turning the whole game into a preschool taddle tailing party. …. sigh

add this on the list as more reason to dislike google.

They are turning the whole game into a preschool taddle tailing party.

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