Google’s Video Search Engine
Philipp Lenssen of Google Blogoscoped reports that Google Video search has morphed into a video search engine, featuring videos from more than just Google Video and YouTube. Their results will include, according to the Google Operating System blog, “Metacafe, iFilm, Grouper, Yahoo Video, MySpace, Break.com, Daily Motion, Vimeo, Veoh, AOL Video, Jumpcut, Revver, Guba, [and the] BBC.”
Unsurprisingly, “YouTube dominates the search results,” I’m guessing not because of Google’s acquisition but more because of sheer numbers.
The video search interface will use frames much like Google Image Search does. The initial SERP will feature previews of videos hosted on YouTube and Google Video and thumbnail stills from videos hosted on Metacafe, Break and Veoh.
Google Blogoscoped predicts that we’ll see further integration of video in Google Universal Search in the near future. (And it’s been long said that Google is gearing up for video ads in their main engine SERPs.)
Will Google video search results out perform Blinkx’s? And does it matter, or will their brand strength and reputation carry them through?