Comments on: SMX Video – Matt Cutts Explains How to Get Out of Google’s Supplemental Index http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html Internet Marketing News Fri, 10 Feb 2012 17:00:40 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Andy Beal http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html/comment-page-1#comment-27703 Andy Beal Tue, 12 Jun 2007 17:37:04 +0000 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html#comment-27703 @Mike - I'll see if I have it @Mike – I’ll see if I have it

]]> By: Mike http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html/comment-page-1#comment-27664 Mike Tue, 12 Jun 2007 03:24:14 +0000 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html#comment-27664 Any chance you can put in the next 20 seconds? Sounds like he was about to say something meaningful when he was cut off... Any chance you can put in the next 20 seconds? Sounds like he was about to say something meaningful when he was cut off…

]]> By:   How long does it take to get out of google http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html/comment-page-1#comment-27584   How long does it take to get out of google Mon, 11 Jun 2007 04:04:56 +0000 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html#comment-27584 [...] and Matt Cutts (from Google) explains a bit about the supps in the video here:http://www.marketingpilgrim.com/2007/06/… [...] [...] and Matt Cutts (from Google) explains a bit about the supps in the video here:http://www.marketingpilgrim.com/2007/06/… [...]

]]> By: The PageRank Cure for Supplemental Pages | Macalua.com http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html/comment-page-1#comment-27506 The PageRank Cure for Supplemental Pages | Macalua.com Fri, 08 Jun 2007 16:47:32 +0000 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html#comment-27506 [...] This pretty much mirrors what Matt Cutts was saying all along at SMX: If you got 60,000 pages, and you only got “this much” PageRank, and you divide it […he mumbles], some of them are going to be in the supplemental index. Given “this many people” who link to you, we’re willing to include “this many” pages in the main index. [...] [...] This pretty much mirrors what Matt Cutts was saying all along at SMX: If you got 60,000 pages, and you only got “this much” PageRank, and you divide it […he mumbles], some of them are going to be in the supplemental index. Given “this many people” who link to you, we’re willing to include “this many” pages in the main index. [...]

]]> By: Got Supplementals? Accepting PageRank is Only The Beginning » Half’s SEO Notebook http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html/comment-page-1#comment-27440 Got Supplementals? Accepting PageRank is Only The Beginning » Half’s SEO Notebook Thu, 07 Jun 2007 15:29:19 +0000 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html#comment-27440 [...] Thanks to Andy Beal, you can hear Matt Cutts say basically the same thing: If you got 60,000 pages, and you only got “this much” PageRank, and you divide it […he mumbles], some of them are going to be in the supplemental index. Given “this many people” who link to you, we’re willing to include “this many” pages in the main index. [...] [...] Thanks to Andy Beal, you can hear Matt Cutts say basically the same thing: If you got 60,000 pages, and you only got “this much” PageRank, and you divide it […he mumbles], some of them are going to be in the supplemental index. Given “this many people” who link to you, we’re willing to include “this many” pages in the main index. [...]

]]> By: Headlines of Note for June 6, 2007 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html/comment-page-1#comment-27401 Headlines of Note for June 6, 2007 Wed, 06 Jun 2007 21:42:35 +0000 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html#comment-27401 [...] SMX Video - Matt Cutts Explains How to Get Out of Google’s Supplemental Index [Marketing Pilgrim] [...] [...] SMX Video – Matt Cutts Explains How to Get Out of Google’s Supplemental Index [Marketing Pilgrim] [...]

]]> By: Halfdeck http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html/comment-page-1#comment-27384 Halfdeck Wed, 06 Jun 2007 17:09:50 +0000 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html#comment-27384 Some people scratch their heads when I tell them that sometimes deleting/disallowing pages can help get pages back in the main index. Some people scratch their heads when I tell them that sometimes deleting/disallowing pages can help get pages back in the main index.

]]> By: Michael Martinez http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html/comment-page-1#comment-27383 Michael Martinez Wed, 06 Jun 2007 16:52:49 +0000 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html#comment-27383 I wrote about Matt's response on the SEO Theory blog. Basically, to get out of the Supplemental Index, you have to get more value-passing links pointing to your site (something I've been telling people for months). Matt emphasized that you need to distribute your PageRank through your site carefully (PageRank hoarders will undoubtedly continue to botch this) to stress the value of your most important pages. I infer that Google feels a large site will earn enough PageRank to get most or all of its pages out of the Supplemental Index by providing content of high enough quality that it will attract a lot of links. Most sites probably have a few to many Supplemental pages now. I don't see any indication that Google is going to change that (and Andy asked me if I was satisfied with Matt's answer -- I would say satisfied enough, although I'd like to know that Google will provide some solution for Supplemental Content other than what they are doing now). Right now, the way Google is doing things, they have greatly diminished the user experience by excluding a tremendous amount of useful (and in many cases unique) information that will probably never earn enough internal PageRank to cross over into the Web index. They have made searching for information on their service much more difficult and the high ratio of queries-to-users that Google experiences (approximately 3 times the industry average) is probably a good indication of the degradation of the user experience. They just need to open up the information they have hidden away so that people can find what they are looking for. I wrote about Matt’s response on the SEO Theory blog. Basically, to get out of the Supplemental Index, you have to get more value-passing links pointing to your site (something I’ve been telling people for months).

Matt emphasized that you need to distribute your PageRank through your site carefully (PageRank hoarders will undoubtedly continue to botch this) to stress the value of your most important pages.

I infer that Google feels a large site will earn enough PageRank to get most or all of its pages out of the Supplemental Index by providing content of high enough quality that it will attract a lot of links.

Most sites probably have a few to many Supplemental pages now. I don’t see any indication that Google is going to change that (and Andy asked me if I was satisfied with Matt’s answer — I would say satisfied enough, although I’d like to know that Google will provide some solution for Supplemental Content other than what they are doing now).

Right now, the way Google is doing things, they have greatly diminished the user experience by excluding a tremendous amount of useful (and in many cases unique) information that will probably never earn enough internal PageRank to cross over into the Web index.

They have made searching for information on their service much more difficult and the high ratio of queries-to-users that Google experiences (approximately 3 times the industry average) is probably a good indication of the degradation of the user experience.

They just need to open up the information they have hidden away so that people can find what they are looking for.

]]> By: Supplemental Pages: Again » JLH Design Blog http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html/comment-page-1#comment-27363 Supplemental Pages: Again » JLH Design Blog Wed, 06 Jun 2007 05:13:12 +0000 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html#comment-27363 [...] Andy Beal posted a nice 1 minute answer from Matt Cutts regarding the supplemental index. [...] [...] Andy Beal posted a nice 1 minute answer from Matt Cutts regarding the supplemental index. [...]

]]> By: dnn http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html/comment-page-1#comment-27327 dnn Tue, 05 Jun 2007 20:24:37 +0000 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html#comment-27327 Can we get a text only summary? Can we get a text only summary?

]]> By: Mark Barrera http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html/comment-page-1#comment-27324 Mark Barrera Tue, 05 Jun 2007 20:13:28 +0000 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html#comment-27324 Thanks for the vid - makes me sad that I am not there. Looking forward to all of the upcoming news from you and Jordan! Thanks for the vid – makes me sad that I am not there. Looking forward to all of the upcoming news from you and Jordan!

]]> By: Andy Beal http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html/comment-page-1#comment-27316 Andy Beal Tue, 05 Jun 2007 19:29:37 +0000 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html#comment-27316 @Jaan, he talked about spreading your links too thinly and that he really wished supplemental results weren't even identified as such. They're merely pages that don't have enough quality links pointing to them. I guess duplicate content suffers - not only for the duplication - but that they often dont have links pointing to them. @Jaan, he talked about spreading your links too thinly and that he really wished supplemental results weren’t even identified as such. They’re merely pages that don’t have enough quality links pointing to them. I guess duplicate content suffers – not only for the duplication – but that they often dont have links pointing to them.

]]> By: Jaan Kanellis http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html/comment-page-1#comment-27313 Jaan Kanellis Tue, 05 Jun 2007 18:59:32 +0000 http://www.marketingpilgrim.com/2007/06/smx-video-matt-cutts-explains-how-to-get-out-of-googles-supplemental-index.html#comment-27313 I don't see where he explains to get out of the SI. Of course I don't expect to see anything in a minute video. The bottom line is most SI "situations" are unique to each other. Websites can be placed in there for many different reasons and I don't expect to see one process to get pages out...except for getting a lot of back links to the particular page(s) in the SI. As we all know most of the time its a combination of duplicate content (in some form or fashion) and lack of back links that forces pages in there. I don’t see where he explains to get out of the SI. Of course I don’t expect to see anything in a minute video. The bottom line is most SI “situations” are unique to each other. Websites can be placed in there for many different reasons and I don’t expect to see one process to get pages out…except for getting a lot of back links to the particular page(s) in the SI.

As we all know most of the time its a combination of duplicate content (in some form or fashion) and lack of back links that forces pages in there.

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