Comments on: Viral Marketing vs Idiot Marketing Experts

By: JT

JT — Thu, 11 Dec 2008 07:48:00 +0000

Viral Marketing is the best way of marketing. Whether the traffic comes from AdWords, SEO, E-mail or wherever they come from the traffic must convert into viral marketing beside of the sales and email leads capturing. JT's last blog post..Zen and PPC campaigns

By: Is Rival Marketing Still Work? « Karlnw’s Weblog

Is Rival Marketing Still Work? « Karlnw’s Weblog — Thu, 08 Nov 2007 04:57:32 +0000

[...] campaign, Mentos’ sale almost increased 20% last year. This is a huge achievement. Moreover, Blendtec shows videos on YouTube in which its blender can blend almost everything from garden rakes to cell phones. This [...]

By: Charlene

Charlene — Thu, 14 Jun 2007 23:37:12 +0000

It’s all part of the idea (and it goes beyond marketing) that what costs money is always worth more than what doesn’t. It’s a foolish idea but one many people are absolutely convinced of.

By: Carrie

Carrie — Thu, 14 Jun 2007 23:26:28 +0000

This is such a great topic and I think marketing academics will soon spend a lot of time researching the benefits and implications of using free (viral) media to build a brand’s image. Knowledge@W. P. Carey wrote an article,
“Brand Evolution: The Dove story,” last week and it helps to explain why some brands are successful while others may hurt their image. Find it here: http://knowledge.wpcarey.asu.edu/index.cfm?fa=viewfeature&id=1431

By: Indratno Widiarto

Indratno Widiarto — Sun, 10 Jun 2007 01:37:48 +0000

Now you know who’s responsible for many collapses of many dotcoms in the nineties. The sadest truth is that they’re still there wandering around trying to fool you with ‘the power of marketing’.

By: Paul Hancox

Paul Hancox — Sat, 09 Jun 2007 23:49:15 +0000

Hi Greg

Wow, 36 million views! I’d say that’s not a bad result for $50. This might be busting into the realms of conspiracy theory a little bit… but have you ever considered the possibility that CNN PAID those marketing “experts” to say what they did, because CNN were jealous over somebody other than THEM getting 36 million viewers?

Just a thought…

Paul Hancox

By: Friday Night Links | Copyblogger

Friday Night Links | Copyblogger — Sat, 09 Jun 2007 01:06:25 +0000

[...] Viral Marketing vs Idiot Marketing Experts [...]

By: daniel

daniel — Thu, 07 Jun 2007 16:48:22 +0000

I’ve had this same conversation a few times – some ‘marketers’ seem built from the mo(u)ld that unless you’re paying someone somewhere, you’re not actually ‘marketing’.

By: 10,000 Marshmallows Daily Links 2007-06-07 - 10,000 Marshmallows - Marketing Accountability: How to eat 10,000 Marshmallows

Thu, 07 Jun 2007 15:20:52 +0000

[...] Marketing Pilgrim: Viral Marketing vs Idiot Marketing Experts “The scary thing is that these kinds of marketing â€œexpertsâ€ are everywhere. They are so incredibly dense that they would want a client to spend millions on an advertising campaign instead of spending $50 and taking an afternoon to shoot a homemade video.” [...]

By: Owen

Owen — Thu, 07 Jun 2007 13:02:43 +0000

The problem with “experts” is that there’s so many out there they can generate a substantial amount of noise (long tail effect anyone*). I don’t claim to be an expert at anything … there’s always someone out there who knows more than I do about any particular subject.

*Came across a good line yesterday though: Not all SEO experts are bad. It’s just that 95% of them give them a bad name.

By: Dario

Dario — Thu, 07 Jun 2007 11:39:06 +0000

It truly is viral marketing! I saw a video following the link before reading the whole article and mailed it to 4 friends. Seconds later, I read about how this was a viral campaign. Works very well!

By: Ryan

Ryan — Thu, 07 Jun 2007 04:40:10 +0000

gotta love how his demonstration of his “rake-shake” didn’t go so well…
look what these guys from PlumberSurplus.com captured today.
http://www.youtube.com/watch?v=6a78-aqY_FU