Comments on: Facebook All the Rage; Scaring Google?

By: Market Diffusion of Online Social Networks | Seph Skerritt's Blog

Market Diffusion of Online Social Networks | Seph Skerritt's Blog — Wed, 05 Mar 2008 15:04:03 +0000

[...] fad and waste of time. However, today with Myspace and Facebook producing so much traffic, they are regarded as extremely powerful companies. An indicator of this is when in October 2007 Microsoft paid $240 million for just a 1.6% stake in [...]

By: Copywriting Services and Copywriter Training

Copywriting Services and Copywriter Training — Fri, 07 Dec 2007 10:50:20 +0000

[...] fact, I already have – just not here. Check out Jordan McCollum’s excellent post on marketingpilgrim.com, which takes a careful look at whether Facebook might be stealing a march on the Big G when it [...]

By: Tim Long

Tim Long — Sun, 05 Aug 2007 02:31:22 +0000

Facebook may be gaining on page views, but their CTR is still abysmal.

By: ugachaka.net :: the caveman speaks » Blog Archive » One to Watch: Facebook emerging as next Web world power

Mon, 30 Jul 2007 18:50:18 +0000

[...] fears Facebook–if not, they should. Facebook has a huge user base to pull from in whatever their next [...]

By: Facebook: Impressive Growth Threat To Google?

Facebook: Impressive Growth Threat To Google? — Wed, 18 Jul 2007 13:23:09 +0000

[...] Facebook: Impressive Growth Threat To Google? Marketing Pilgrim muses on TechCrunch observations and comScore’s findings on recent impressive growth of Facebook, and speculates on possible interest from Google. [...]

By: ShinyRed » Blog Archive » Links for 17-07-07

ShinyRed » Blog Archive » Links for 17-07-07 — Tue, 17 Jul 2007 08:13:04 +0000

[...] Is Facebook’s mastery of social search scaring Google? [...]

By: evans ink » Blog Archive » facebook momentum redux

evans ink » Blog Archive » facebook momentum redux — Mon, 16 Jul 2007 11:45:47 +0000

[...] At any rate, dig in, it’s going to be a fascinating environment. Some say it has Google-threatening potential. Hmmm. It also has the fragility that comes with a social network in transition, and transition can crash down around this kind of model. However, it’s done an awful lot right this past year. [...]

By: This Week In SEO - 7/13/07 - TheVanBlog

This Week In SEO - 7/13/07 - TheVanBlog — Sat, 14 Jul 2007 03:44:11 +0000

[...] Facebook All the Rage; Scaring Google? [...]

By: Omadsense

Omadsense — Wed, 11 Jul 2007 15:03:45 +0000

well, google if it does get ‘frieghten” can afford to pay any price to aquire it. Even though it was stated the Facebook has no plans to be bought out – everyone has a price.
Hell, I would’ve sold it yesterday if I owned it [ I want to be a millionair ].

By: Fitness guy

Fitness guy — Wed, 11 Jul 2007 13:35:22 +0000

I have to agree with Paul..Facebook is even promoted in the new student packets of many major colleges in the US (ie. Univ. of FL, and Univ. Cent. Florida). College age is the beginning of the market spending age.

By: Paul

Paul — Wed, 11 Jul 2007 10:42:33 +0000

I think Facebook skeptics underestimate the position Facebook is in as the defacto operating system of college students. Virtually every college student in America uses Facebook, and when they graduate they continue to use Facebook as the hub of all their communications.

By: Bill Hilton

Bill Hilton — Tue, 10 Jul 2007 21:18:41 +0000

According to yesterday’s list of 100 media movers and shakers in the Guardian, which rated Facebook number 100 and rising, half of all BBC employees have a Facebook page.

Aside from revealing what they’re all doing when they should be delivering value for money on the Licence Fee (the TV tax we have to pay over here in the UK), that stat really underlines FB’s brand penetration into the 20/30-something professional demographic.

MySpace may still be bigger, but I think it’s becoming an irrelevance in terms of social search. No disrespect to the kids, but the demo it’s pitching at is too young, with the result it’s heavily skewed towards under-21s. FB have worked up a brand that appeals to a broader, and (dare I say it) more sophisticated and educated demo.

By: Andy Beal

Andy Beal — Tue, 10 Jul 2007 15:55:07 +0000

@James – I think Jordan and I both agree with you, and you’ll find us to be skeptical of most stuff.

By: Jordan McCollum

Jordan McCollum — Tue, 10 Jul 2007 15:51:44 +0000

I’m sorry, was my skepticism not conveyed by “AdAge seems to think so” and questioning the premise of their article?

By: James Mayberry

James Mayberry — Tue, 10 Jul 2007 15:40:51 +0000

Like any internet marketing executive worth her salt, you should read this stuff with skepticism.

Making Google quake? Give me a break. Facebook, outside of its Microsoft partnership, has no revenue model. And While Facebook is growing, its platform model isn’t all that new (see AOL launch page circa 1996). A slick interface with intriguing functionality? Sure. But when I read articles like the one in AdAge, I think, “how will they make money? free widgets?” instead of just how can i make money as a marketer? Doing so helps me understand the long term viability.

I don’t get it. Kara Swisher from the WSJ doesn’t either as she notes in this post:
http://kara.allthingsd.com/?p=350&ak_action=printable

By: Andy Beal

Andy Beal — Tue, 10 Jul 2007 14:17:48 +0000

I’m more likely responsible for the increase in the average user age, than their growth.

By: horisly

horisly — Tue, 10 Jul 2007 11:02:25 +0000

good post.

By: Heather Paquinas

Heather Paquinas — Tue, 10 Jul 2007 01:22:59 +0000

Finally, maybe they’ll rewrite orkut from asp.net

By: Alex

Alex — Mon, 09 Jul 2007 23:54:27 +0000

Fascinating article. I wonder how the human engines may or may not play into this. Will engines like Wikia, Mahalo, InfoCream or ChaCha respond to the trend? Will sites like Facebook leverage their own search?