Comments on: Local Businesses Need Online Reputation Management Too!

By: Friday’s fun « Marketingeasy’s Weblog

Friday’s fun « Marketingeasy’s Weblog — Mon, 13 Aug 2007 09:42:44 +0000

[...] Marketing Pilgrim writes about the importance of online reputation management for local businesses [...]

By: GroundFloorSEO.com | Top SEO Blogs & Bloggers » Friday Night Link-o-rama

Fri, 10 Aug 2007 10:24:10 +0000

[...] I’ve seen a fair amount of posts on this theme in recent months, but Andy Beal uncovers a good example of small businesses dealing with the new realities online: Local Businesses Need Online Reputation Management Too!. [...]

By: Can I trust you? 13 quick tips to increase online conversion rate via building trust | The Invesp Blog

Sun, 05 Aug 2007 18:20:30 +0000

[...] There is nothing worse than searching for a company and getting hundreds of reviews that tell you how bad that company is. Always remeber that poor customer services and scams are easy to discover with [...]

By: Friday Night Link-o-rama » Small Business SEM

Friday Night Link-o-rama » Small Business SEM — Sat, 21 Jul 2007 03:58:02 +0000

By: Will Critchlow

Will Critchlow — Fri, 20 Jul 2007 16:10:24 +0000

Haha. I mis-read your title as ‘Local Businesses Need Online Reputation Management Tool’ and I thought ‘I know just the thing‘ (sorry for the cheeky link). But seriously – I think you are absolutely right – while small businesses don’t necessarily have multi-million pound brands to protect, their businesses can be very sensitive to news about them and there can actually be *more* of an imperative to stay abreast of the conversations…

By: David V.

David V. — Thu, 19 Jul 2007 21:51:32 +0000

Good article Andy. My favorite Pizza in Austin comes from a local New York style pizza joint. They had terrible delivery drivers who would drop food, get orders wrong, etc.

My wife and I posted about our experiences on their City Search page. There were a few similar comments up there already.

One day while I was in there picking pizza up I heard them talking about my post specifically. Of course I didn’t lay claim to the post as I like my Pizza spit free.

A short while later they fired all the bad employees and every driver since then has been 100% professional.

In this case, it seemed like the bad reviews were costing them business. I’m just glad they reacted and fixed the problem

Since then all the negative comments have been removed. I’m not sure of City Search’s policies on removing bad comments, but since the issue has been addressed you won’t hear any complaints from me.