Comments on: Another Ask.com Commercial—That’s more like it!

By: Charles Hampshire

Charles Hampshire — Tue, 16 Oct 2007 15:37:03 +0000

Of course Ask.com needs to advertise. It is going downhill because it does not even keep up to date, let alone have marketing inovation of it’s own.
For instance it has no entry for win3million.com which alone, would give Ask.com a high status.
It sits on the back of Google who any day now will shake it off.
Only win3million could save them!
They could be as blatent as me if they tried.
Charles

By: The Search Insider » Blog Archive » Is It Over Between Google and Ask.com?

Wed, 10 Oct 2007 02:46:28 +0000

[...] Ask.com has launched a new ad campaign and hopes to burgle a few more percentage points of the market share away from the Big Three in the process. However, as they sink dollars into advertising, it must be noted that all of this effort is simply a means to the end of appeasing Google and sealing another deal. After all, search engines are businesses and Ask.com is in the business of selling AdWords clicks. There is an inherent inefficiency behind the idea of trying to steal market share from Google just to turn around and feed Google clicks from your traffic stream, and Google knows this. Ask.com provides a steady, albeit somewhat minuscule, stream of traffic for Google AdWords, however, in the absence of Ask.com, what’s to say that Ask.com users wouldn’t become Google users by default? [...]

By: منتديات

منتديات — Thu, 16 Aug 2007 04:10:29 +0000

look like very nice
but i thing no ungiu visitor will be found as another

By: Jaan Kanellis

Jaan Kanellis — Wed, 15 Aug 2007 21:36:06 +0000

Does this commercial really work anymore since Universal Search is now live?

By: Steven Bradley

Steven Bradley — Wed, 15 Aug 2007 21:34:54 +0000

Andy I thought this was a pretty good commercial. I agree it’s not the most exciting, but it’s certainly a step in the right direction.

In 30 seconds we got to see the basic idea behind the 3D interface and I thought the comparison to the plain list of results at the end was clever.

Let’s give Ask a break for the first commercial that’s not insulting or offending someone.

By: Any one seen the sad anti Google advert? - Page 2 - WebProWorld

Any one seen the sad anti Google advert? - Page 2 - WebProWorld — Wed, 15 Aug 2007 14:59:14 +0000

[...] Any one seen the sad anti Google advert? Here’s a great commercial for Ask … __________________ SEO Web Design by Cyber Key Search Smart Design� SEO [...]

By: Link Exchange Expo

Link Exchange Expo — Wed, 15 Aug 2007 12:22:21 +0000

Nice article. Actually – the ad itself was little unfinished. But it was unique – I agree.

By: Webmaster Money

Webmaster Money — Wed, 15 Aug 2007 09:07:21 +0000

Yes it looks very nice. But I think they are more targeted to US market so in EU there wouldnt be so much info. They shoud spread more.

By: » Ask Ads Improving In U.S., Weird Dog-People In U.K. » InsideGoogle » part of the Blog News Channel

Wed, 15 Aug 2007 07:08:34 +0000

[...] Ask.com’s begun running a simple, normal ad in the U.S., an ad that emphasizes Ask 3D’s great new features, not Kato Kaelin*: [...]

By: tonik insurance

tonik insurance — Wed, 15 Aug 2007 03:12:59 +0000

Great article Thanks for the read.

By: Lisa Barone

Lisa Barone — Wed, 15 Aug 2007 00:40:07 +0000

Andy – Would you have enjoyed the ad better if Kato was narrating it? Oh wait, we were ending that conversation, my bad.

Personally, I’m not too bored by this commercial. I like when companies opt to go the silent picture route — it ensures I’ll look up from my laptop to make sure my TV is still working. And in the process I catch the ad!

By: Andy Beal

Andy Beal — Tue, 14 Aug 2007 23:43:56 +0000

If I could break-up the Kato fun club meeting

I wonder if Ask is looking for more riveting ads like this one – I could probably hack something together along the same lines.

Poor Ask, they go from one extreme – wild – to the other – boring.

By: Jordan McCollum

Jordan McCollum — Tue, 14 Aug 2007 23:25:15 +0000

I’m ashamed to admit that I’ve seen a lot of Kato recently. From time to time, I do watch Eye for an Eye (who can fight the Bat of Justice?) and he actually made an appearance on some random reality show that I was watching.

But I wonder if those TV appearances just confirm his status……

I knew I should’ve let you be the funny one

By: Lisa Barone

Lisa Barone — Tue, 14 Aug 2007 23:22:15 +0000

Aw, G-list? Really, Jordan? You don’t think you’re being a little harsh on poor Kato? He has to be at least E-list. I mean, have you seen that silky smooth hair? That’s a hair care commercial waiting to happen!