http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html Internet Marketing News Fri, 10 Feb 2012 17:00:40 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html/comment-page-1#comment-31058 j-ne.ws » Blog Archive » The Bikini Concept - Give More Away to Increase Demand Fri, 24 Aug 2007 16:36:22 +0000 http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html#comment-31058 [...] is doing it. The only way they are achieving such success with their blogs is being absolutely transparent and honest about what they are doing, revealing as much useful material as possible. Share and Enjoy: These [...] [...] is doing it. The only way they are achieving such success with their blogs is being absolutely transparent and honest about what they are doing, revealing as much useful material as possible. Share and Enjoy: These [...]

]]> http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html/comment-page-1#comment-30378 Should Company Have A Blog? » Make Meaning Sun, 12 Aug 2007 14:22:43 +0000 http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html#comment-30378 [...] Marketing Pilgrim points me to a great post at Business Edge which helps you see the benefits of corporate blogging. Here it is: [...] [...] Marketing Pilgrim points me to a great post at Business Edge which helps you see the benefits of corporate blogging. Here it is: [...]

]]> http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html/comment-page-1#comment-30361 Andy Beal Sat, 11 Aug 2007 23:28:31 +0000 http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html#comment-30361 @Barry - good point! @Barry – good point!

]]> http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html/comment-page-1#comment-30350 Barry Welford Sat, 11 Aug 2007 12:00:22 +0000 http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html#comment-30350 A great post and a great topic. Perhaps I can add a related thought. I found the Business Edge article via Techmeme and now via your blog, Andy. Otherwise I would not have seen it since it does not have a RSS news feed. That's my radar screen on the world. If there isn't a news feed, I am very much less likely to see it. With Google Blogsearch, a blog with a news feed has instant recognition. That's another powerful factor in suggesting a business blog is what every company should have. A great post and a great topic. Perhaps I can add a related thought. I found the Business Edge article via Techmeme and now via your blog, Andy. Otherwise I would not have seen it since it does not have a RSS news feed. That’s my radar screen on the world. If there isn’t a news feed, I am very much less likely to see it. With Google Blogsearch, a blog with a news feed has instant recognition. That’s another powerful factor in suggesting a business blog is what every company should have.

]]> http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html/comment-page-1#comment-30329 Search Engine Optimization Journal » The Benefits Of A Company Blog Fri, 10 Aug 2007 21:00:48 +0000 http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html#comment-30329 [...] (Source) When a crisis happens, it can often be diffused by being open and honest about the events. It’s when companies clam-up, that they tend to feel the heat from the blogosphere. [...] [...] (Source) When a crisis happens, it can often be diffused by being open and honest about the events. It’s when companies clam-up, that they tend to feel the heat from the blogosphere. [...]

]]> http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html/comment-page-1#comment-30325 HackersWisdom Fri, 10 Aug 2007 19:21:08 +0000 http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html#comment-30325 Although some sci-fi novels very pessimistic about the future (such as George Orwells - 1984, or The Matrix), because the possibility that technology will allow total control, I believe the contrary. The true, straight and direct democracy is possible only via sharing; sharing our knowledge, view, info, etc. Technologies such as blogging makes it all possible for communities to make this happen. Although some sci-fi novels very pessimistic about the future (such as George Orwells – 1984, or The Matrix), because the possibility that technology will allow total control, I believe the contrary. The true, straight and direct democracy is possible only via sharing; sharing our knowledge, view, info, etc. Technologies such as blogging makes it all possible for communities to make this happen.

]]> http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html/comment-page-1#comment-30316 Owen Fri, 10 Aug 2007 16:04:24 +0000 http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html#comment-30316 Great post. Seth Godin always has brilliant posts about the subject and his take is that you should always take the bull by the horns, accept responsibility and start a dialogue with your customers. Corporate blogs provide a valuable tool which, if harnessed, can provide an unprecentended level of transparency in a company's doings, which translates directly to trust which affects the bottom-line. Great post. Seth Godin always has brilliant posts about the subject and his take is that you should always take the bull by the horns, accept responsibility and start a dialogue with your customers. Corporate blogs provide a valuable tool which, if harnessed, can provide an unprecentended level of transparency in a company’s doings, which translates directly to trust which affects the bottom-line.

]]> http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html/comment-page-1#comment-30315 In Anchor » Company Blogs and Radical Transparency Fri, 10 Aug 2007 15:45:10 +0000 http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html#comment-30315 [...] Comments [...] [...] Comments [...]

]]> http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html/comment-page-1#comment-30306 Fitness guy Fri, 10 Aug 2007 13:44:04 +0000 http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html#comment-30306 We've considered this at my company, but the unmoderated blogs would be impossible. We’ve considered this at my company, but the unmoderated blogs would be impossible.

]]> http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html/comment-page-1#comment-30303 Drew Stauffer Fri, 10 Aug 2007 13:21:45 +0000 http://www.marketingpilgrim.com/2007/08/company-blogs-bring-radical-transparency.html#comment-30303 So true. It would great to see other companies adopt this mentality. So true. It would great to see other companies adopt this mentality.

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