When Google AdWords Goes Wrong – Sexy Ads on Sexual Harassment Site
For the most part Google’s AdSense algorithm is pretty good at matching AdWords ads to relevant content. Unfortunately, every now and then it goes wrong. This time Google decided that an ad for “Sexual Emoticons” would match perfectly with content on practical tips for handling sexual harassment in the workplace. We’re pretty sure that’s the last thing the site visitor would want to see.
It’s no wonder Facebook advertisers are concerned with their ad placement, when even Google can’t always get it right.
Check out the bottom left of this screenshot – click to enlarge.
Thanks to Mike for the tip.