Comments on: Your Marketing Job Now Outsourced to India & China http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html Internet Marketing News Fri, 10 Feb 2012 17:00:40 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: MikeNJ http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html/comment-page-1#comment-33242 MikeNJ Tue, 02 Oct 2007 19:07:51 +0000 http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html#comment-33242 If they can do the work and they are cheaper -- it's a no brainer. I don't see the difference between outsourcing down the street or across the globe. More power to them. I want cheaper services. If they can do the work and they are cheaper — it’s a no brainer. I don’t see the difference between outsourcing down the street or across the globe. More power to them. I want cheaper services.

]]> By: William http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html/comment-page-1#comment-31250 William Tue, 28 Aug 2007 15:11:59 +0000 http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html#comment-31250 That why my site get most of traffic from India and Chine despite the fact it is in english and targeted to Europe. That why my site get most of traffic from India and Chine despite the fact it is in english and targeted to Europe.

]]> By: Suja http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html/comment-page-1#comment-30285 Suja Fri, 10 Aug 2007 00:12:44 +0000 http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html#comment-30285 This was a trend waiting to happen. Marketing folks are creative and well paid, and can telecommute. So why not extend the paradigm by letting the telecommute from, well across the pond (or the globe?) This was a trend waiting to happen. Marketing folks are creative and well paid, and can telecommute. So why not extend the paradigm by letting the telecommute from, well across the pond (or the globe?)

]]> By: Mark Barrera http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html/comment-page-1#comment-30162 Mark Barrera Tue, 07 Aug 2007 20:35:54 +0000 http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html#comment-30162 I also agree with Jeremy and this is basically the business model that my new employer built our business around. It is working out great for us so far. I also agree with Jeremy and this is basically the business model that my new employer built our business around. It is working out great for us so far.

]]> By: B10G http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html/comment-page-1#comment-30116 B10G Tue, 07 Aug 2007 08:45:06 +0000 http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html#comment-30116 We are constantly getting sales pitches from India to outsource our clients work through our contact form, I really can see some of the benefits of doing this but they by far don't outweigh the positives of getting the work done yourself. We are constantly getting sales pitches from India to outsource our clients work through our contact form, I really can see some of the benefits of doing this but they by far don’t outweigh the positives of getting the work done yourself.

]]> By: Search Engine Optimization Journal » Don’t Cut Corners On Your Internet Marketing Budget http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html/comment-page-1#comment-30079 Search Engine Optimization Journal » Don’t Cut Corners On Your Internet Marketing Budget Mon, 06 Aug 2007 19:48:37 +0000 http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html#comment-30079 [...] (Source) Of course, many companies have found that the costs associated with offshoring are often not worth the headaches that come from language barriers and lower quality work. That said, if you’re involved in marketing, you’d better not take for granted that cushy gig you have. Just like those in the technical support and web development world, you could soon learn that your work can be done for a fraction of the price by someone else. [...] [...] (Source) Of course, many companies have found that the costs associated with offshoring are often not worth the headaches that come from language barriers and lower quality work. That said, if you’re involved in marketing, you’d better not take for granted that cushy gig you have. Just like those in the technical support and web development world, you could soon learn that your work can be done for a fraction of the price by someone else. [...]

]]> By: Boydie http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html/comment-page-1#comment-30076 Boydie Mon, 06 Aug 2007 18:54:04 +0000 http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html#comment-30076 If you're prepared to go over to these places and teach them to think your way, usually the money making way - not the Russian way. Then it'll work. I've used several and it always ends up with me doing the work anyway. If you’re prepared to go over to these places and teach them to think your way, usually the money making way – not the Russian way. Then it’ll work. I’ve used several and it always ends up with me doing the work anyway.

]]> By: Brian Chappell http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html/comment-page-1#comment-30074 Brian Chappell Mon, 06 Aug 2007 18:26:13 +0000 http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html#comment-30074 I agree with a lot of the things Jeremy said and have found Odesk.com to be a great site to hook up with these offshore workers. The timeless phrase, "you get what you pay for" still holds very true. However, I doubt many sites that are looking to to place all their marketing budget into a consulting firm are going to go entirely offshore. If you can create ROI in todays market, that is ROI, but you should be very careful when putting all your eggs into an offshore consulting firm. I agree with a lot of the things Jeremy said and have found Odesk.com to be a great site to hook up with these offshore workers.

The timeless phrase, “you get what you pay for” still holds very true.

However, I doubt many sites that are looking to to place all their marketing budget into a consulting firm are going to go entirely offshore.

If you can create ROI in todays market, that is ROI, but you should be very careful when putting all your eggs into an offshore consulting firm.

]]> By: Mike Mothner http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html/comment-page-1#comment-30073 Mike Mothner Mon, 06 Aug 2007 18:06:58 +0000 http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html#comment-30073 Outsourcing is always going to be a highly controversial topic. However, this is the first time we are really seeing the possibility of outsourcing being used in the area of online marketing. I understand the fact that cheap labor costs are a huge motivation to outsource. Yet in the end, there is only value in outsourcing if the work being done is high quality and therefore results in profit for the company in question. Cheaper labor without expertise is not a good alternative. Outsourcing is always going to be a highly controversial topic. However, this is the first time we are really seeing the possibility of outsourcing being used in the area of online marketing. I understand the fact that cheap labor costs are a huge motivation to outsource. Yet in the end, there is only value in outsourcing if the work being done is high quality and therefore results in profit for the company in question. Cheaper labor without expertise is not a good alternative.

]]> By: Jeremy Luebke http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html/comment-page-1#comment-30063 Jeremy Luebke Mon, 06 Aug 2007 16:59:50 +0000 http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html#comment-30063 It's all in how you look at it. So much of SEO / SMO / Competitive research is redundant and mundane. A monkey could do most of the information gathering tasks that take so long. As a marketer, I should be tapping into the cheap labor costs for such tasks. As a consultant, I am paid for my knowledge and ability to solve problems. If I'm charging $100 an hour for my time and farming off repetitive non thinking tasks for $7 an hour, that makes my business a lot more scalable since I can get more work done and bill for more hours in the same timespan. I can also start billing like an accounting firm. One rate for bookkeeping (monkey work, $20/hr) and another for actual accounting work (my time, $200/hr). So I get paid more for my actual time, can take on more clients, and my clients actually pay less for an overall project while still getting my expertise handling the output of work. It’s all in how you look at it. So much of SEO / SMO / Competitive research is redundant and mundane. A monkey could do most of the information gathering tasks that take so long. As a marketer, I should be tapping into the cheap labor costs for such tasks.

As a consultant, I am paid for my knowledge and ability to solve problems. If I’m charging $100 an hour for my time and farming off repetitive non thinking tasks for $7 an hour, that makes my business a lot more scalable since I can get more work done and bill for more hours in the same timespan.

I can also start billing like an accounting firm. One rate for bookkeeping (monkey work, $20/hr) and another for actual accounting work (my time, $200/hr). So I get paid more for my actual time, can take on more clients, and my clients actually pay less for an overall project while still getting my expertise handling the output of work.

]]> By: SEOish http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html/comment-page-1#comment-30060 SEOish Mon, 06 Aug 2007 16:47:45 +0000 http://www.marketingpilgrim.com/2007/08/your-marketing-job-now-outsourced-to-india-china.html#comment-30060 There is good in this as well. It is a great opportunity for people in areas where income is hard to come by and I do not think it can be said that the "headaches" of dealing with marketing and SEO sites outside the USA are anymore than the headaches of dealing with any outside company. There are quality companies everywhere. There are crappy one too. There is good in this as well. It is a great opportunity for people in areas where income is hard to come by and I do not think it can be said that the “headaches” of dealing with marketing and SEO sites outside the USA are anymore than the headaches of dealing with any outside company.
There are quality companies everywhere. There are crappy one too.

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