A predictable clash of interests is brewing.
Mark Zuckerberg – programmer and founder of the social networking site Facebook – has taken yet another controversial decision, this time to integrate profile searching, in an effort to drive more traffic from name-based searches across the major search engines.
Although users will be able to exclude their profiles and the facility will be restricted to over 18′s, initially many participants will be concerned for their privacy.
The Public Search Listing of a profile shows the profile picture thumbnail and links to interact with a user on Facebook. People will always have to log in or register to poke, message or add someone as a friend. A user can also restrict what information shows in their public listing by going to the search privacy page.