Facebook Traffic Declines – Abandon Ship or Deja Vu?
We have good news for Om Malik. The new media guru is a little concerned about Facebook’s recent decline in traffic.
I just got the spread sheet and there seems to be a 9.3% decline in their unique visitors from 33.75 million in August 2007 to 30.6 million in September 2007…Why would that happen to both Facebook ahead of back-to-school season? It just doesn?t make any sense! Unless of course, the unthinkable is happening.
Here’s Malik’s chart…
But fear not Om! The same thing happened last year and Facebook went on to recover quite nicely.