Gooruze - A New Online Marketing Community
Tuesday, October 16th, 2007;
-- Andy Beal |
Are you an online marketer trying to keep up with latest news and trends? Do you wish you could find a one-stop resource? Could you also use $10,000 of AdWords spending? Read on!
Forums are useful for threaded conversations, blogs are good for industry news, and social bookmarking sites help us figure out what it is popular. Take those channels, blend them together, and you get a brand new community called Gooruze.
After months of testing, Gooruze launches to the public today, promising to help marketing professionals share advice and learn from each other. It’s the first “online marketing” community where the content is created and rated by its members.
Using the same robust platform that already powers the successful Minti.com network, Gooruze brings a blend of Digg, Sphinn, Webmaster World, and SEOmoz. The community launches with a fine group of “Founding Gooruze” (of which I am one of them) but offers a level playing field for all members.
TechCrunch’s Duncan Riley is a “Founding Gooruze” and explains why he’s personally involved.
“The part of the Gooruze pitch that particularly appealed to me was the notion of making online marketing information accessible. Let’s face it: this isn’t exactly an under-represented vertical, and there are many, many good SEO and general online marketing sites out there. What does lack though is accessible content, particularly for folks who may be starting out or looking to upgrade their knowledge sets.”
Ok, here’s a quick run down of what you’ll get out of Gooruze.
1. The Gooruze Homepage
2. Profiles
If you’ve been using Facebook to connect with other marketers, you’ll love the profile and “friends” component in Gooruze.
3. News
There’s a place to submit and vote on the latest online marketing news:
4. Articles
There’s a section for you to share your own internet marketing advice, and vote on articles you read:
5. Questions & Answers
Have a question about online marketing? Know the answer to someone’s question?
6. Groups
Passionate about a topic? Join a group or start your own one.
7. Much More
There are many, many more features, including:
- Monitor all activity on Gooruze from a single screen
- RSS feeds for your favorite members or topics
- Start a Gooruze blog or import the RSS feed from your existing blog
- Your own personal “lounge” to share your thoughts with other members
- Tag clouds so you can pinpoint new items that match your interests
Not only is Gooruze going to be a great place for any online marketer to hang their hat, but by joining, you’ll automatically gain entry to win $10,000 in AdWords spending!
After considering building a community for Marketing Pilgrim, I found Gooruze to be so darn perfect, that I just decided to team up with them instead. I hope you’ll join me. 
** Andy Beal is hosting the first ever online reputation management workshop. Register today and save $400!! **
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Category: Advice, General, Pilgrim News
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October 16th, 2007 at 5:25 am
I am very happy to hear of this development. While I do not contribute much, I do comment on Marketing, it being my profession. I shall certainly be visiting regularly.
October 16th, 2007 at 8:27 am
Interesting community, try to register.
October 16th, 2007 at 9:38 am
Seems like a great idea. I have already learned a bunch, after being involved for only a few short days.
October 16th, 2007 at 9:56 am
Judging by the avatars, it seems to already have the key players in the marketing field.
October 16th, 2007 at 11:12 am
[...] Andy Beal [...]
October 16th, 2007 at 11:13 am
[...] learned about it from Andy Beal at Marketing Pilgrim. Gooruze is a new online community for Internet marketers. And it looks pretty [...]
October 16th, 2007 at 2:29 pm
[...] Andy Beal [...]
October 16th, 2007 at 3:18 pm
[...] Beal has a longer review on his [...]
October 16th, 2007 at 5:15 pm
Hey Andy,
Great blog post about Gooruze.
It’s a pleasure to have you as a Founding Gooru.
Cheers
Clay
October 17th, 2007 at 12:40 am
Nice review Andy. You convinced me to register and when I have a few more minutes I’ll check through the site more thoroughly.
October 17th, 2007 at 1:01 pm
That’s a large staff (founding gurus) to support off a new site.
I think the domain name you choose is relatively terrible, Is there a particular reason you didn’t spend the $1,000-$2,000 it costs to get a short, easy to remember, and correctly spelled name?
In contrast I believe the domain name of this site: “marketingpilgrim” is excellent.
October 17th, 2007 at 3:13 pm
Hi Andy, thanks for the overview of Gooruze. It looks pretty cool.
Questions: how is it different from sites like MarketingProfs, which have forums, blogs, as well as seminars and articles? Also, do you know if it will interface with Facebook so we don’t have to start another new “friends” list?
Of course, you may not be the right person to answer these questions, so just point me in the right direction!
Thanks!!
October 17th, 2007 at 3:51 pm
@Becky - Gooruze aims to bring more of a social interaction and networking that I believe Marketing Profs lacks. The best thing to do is sign-up and check it out. There’s a “features request” group there where you can suggest a Facebook interface.
I hope to see you over there!
October 17th, 2007 at 4:05 pm
Thanks, Andy - I will check it out!
October 17th, 2007 at 7:10 pm
@Solomon - fortunately, Gooruze doesn’t have to support all of us.
I’m sure if Gurus.com was available for a good price, we would have snapped it up. Flickr and del.icio.us are our inspiration that badly spelled domain name won’t hold you back.
You’d be surprised at the number of domain names that weren’t available before I managed to get MarketingPilgrim.com
October 17th, 2007 at 10:15 pm
The site is a superb idea, and I am eager to see it come into it’s own, but this launch… It seems undercooked. This site is for SEOs and related professions, but it needs SEO in a majorly bad way and there’s no way it’s going to retain members of the feed juggling online marketing audience without RSS oozing from every pore. I’m sure they’ll work it all out, and my guess is the launch was done to coincide with SMX Social, but I’m not so sure a bad launch is better than a timely launch.
October 18th, 2007 at 11:48 pm
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October 19th, 2007 at 8:00 pm
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October 20th, 2007 at 12:20 am
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October 23rd, 2007 at 1:05 pm
[...] Andy Beal [...]
November 5th, 2007 at 1:30 pm
Thank you for the very well written, informative post on the new site… I’m off to go check it out!
February 1st, 2008 at 9:21 pm
The best thing to do is sign-up and check it out. There’s a “features request” group there where you can suggest a Facebook interface.
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